TLDR Design · NEWS & TRENDS
INSTAGRAM'S NEW LAYOUT PRIORITIZES REELS AND DMS: WHAT'S DIFFERENT IN YOUR NAVIGATION BAR
Summary from the TLDR Design newsletter
Instagram is removing the post button from its bottom navigation bar and replacing it with a dedicated DMs button, alongside home, Reels, search, and profile tabs. The redesign stems from Instagram reaching three billion users, with growth primarily driven by DMs, Reels, and recommendations, according to Instagram head Adam Mosseri. Users will still be able to post content by accessing the posting feature from the top-left corner of the app instead.