HOW WILLOW GOT 1K USERS FROM REDDIT

Summary from the TLDR Marketing newsletter

The key is to start by acting like a genuine Redditor. Engage, post, and build history before mentioning the product. Study the top subreddits in the niche to learn what content performs, then create posts that follow proven formats like story-driven arcs or practical tips, keeping them 95% valuable and under 5% promotional with subtle product mentions and no links. Treat it like a numbers game by drafting and testing many posts. To scale, advanced tactics such as aged accounts or proxies can help, but the foundation remains understanding the community and delivering value first.