TLDR Marketing · MISCELLANEOUS

I WANT TO ELIMINATE MY OWN JOB

elenaverna.com4 min read

Summary from the TLDR Marketing newsletter

Growth as a field has stagnated. Most professionals are stuck doing repeatable tasks like activation, monetization, and analytics setup. These basics should now be automated through AI-powered tools built directly into products, eliminating the need for growth teams to rebuild the same systems repeatedly. This evolution won't eliminate jobs, but it will phase out roles focused on work that machines can now do better.