SNAPCHAT SCRAPS ‘SIMPLE' REDESIGN AS IT LOSES USERS IN NORTH AMERICA

Summary from the TLDR Design newsletter

Snap is scrapping its “Simple Snapchat” redesign after losing 1 million North American users. It will retain the five-tab layout preferred by engaged users, blending Stories, Spotlight, and Snap Map for better navigation. Despite the user dip, Snap saw a 14% revenue rise, and the number of daily active users worldwide reached 460 million.