HOW TO REPURPOSE YOUR CONTENT WITH AI

Summary from the TLDR Marketing newsletter

Start by identifying evergreen, high-performing content from the past 6-12 months, such as guides or how-tos. Use AI to break it into key themes, match them to relevant audiences and pain points, and suggest tailored approaches for each segment. It can also recommend the best platforms and formats, like videos for urban dog owners or carousels for instructional content.