TLDR Design · MISCELLANEOUS
IF YOU BELIEVE, CLAP YOUR HANDS – CRUSH REBRANDS NEVERLAND
Summary from the TLDR Design newsletter
Crush rebranded Neverland for Great Ormond Street Hospital and The Blair Partnership to expand commercial opportunities through events, merchandise, and partnerships. With a focus on "nature and adventure," the new identity features a unique typeface and visual style to grow the franchise and its revenue.