MAILMODO'S STATE OF EMAIL 2025 REPORT

Summary from the TLDR Marketing newsletter

This report compiles insights from 130 email professionals, offering benchmarks and best practices for email marketing. The survey covered topics such as deliverability, design, strategy, AMP emails, and AI adoption, with responses tailored to participants' expertise. Industry-wide benchmarks reveal an overall email open rate of 29.2%, a significant increase from the previous year.