9 WINNING LI CONTENT PLAYS FOR FOUNDERS

Summary from the TLDR Marketing newsletter

Share your startup's origin story. Highlight key moments like your "aha" moment or how you met your co-founder. Use lead magnets to engage followers, encouraging them to comment for access. Document your founder journey and share how you're using your own product to create authentic social proof. Announce fundraising rounds with follow-up posts, trend-jack timely news, and provide your ICP's tech stack to encourage industry engagement.