FAQ: WHAT TYPES OF THINGS LIMIT MY DISTRIBUTION ON INSTAGRAM

Summary from the TLDR Marketing newsletter

Instagram advises avoiding third-party watermarks, reposting existing content, and creating reels over 90 seconds. Shorter videos (30-90 seconds) perform better. Refrain from sharing content that violates guidelines, discusses sensitive topics like self-harm or violence, includes explicit material, uses engagement bait, or promotes regulated products.