TLDR Marketing · NEWS & TRENDS

THE STATE OF WEBSITE PRIVACY: HERE'S WHAT THE NUMBERS SAY

marketingdive.com3 min read

Summary from the TLDR Marketing newsletter

75% of the most visited websites in the US and Europe are noncompliant with major privacy regulations like the CPRA and GDPR. In the US, top websites share personal data with an average of 17 third-party advertisers. In Europe, 6.79% of media and ecommerce sites fail to meet privacy standards. Since 2022, at least 10 US companies have been fined for noncompliance, and Amazon was fined $888 million in Europe for improper targeting.