WAS YOUR FAVORITE HOLIDAY TRADITION ONCE A MARKETING CAMPAIGN?

Summary from the TLDR Marketing newsletter

Many holiday traditions, like Santa Claus and candy canes, originated from marketing campaigns in the 19th and 20th centuries. Coca-Cola's 1930s Santa ads standardized the modern image of Santa, while Hallmark popularized mass-produced Christmas cards in the early 20th century. Candy canes and Hershey's Kisses became holiday staples through clever advertising, and Starbucks' red holiday cup, introduced in 1997, now signals the start of the season. These campaigns shaped cultural celebrations, embedding brands into holiday rituals.