PERPLEXITY INTRODUCES A SHOPPING FEATURE FOR PRO USERS IN THE US

Summary from the TLDR Marketing newsletter

Perplexity's new shopping feature enables Pro users in the US to shop directly within search results, bypassing retailer websites. The tool, powered by integrations with Shopify and other sellers provides product details, pros and cons, and one-click checkout with free shipping for subscribers. Unlike traditional shopping engines, Perplexity has “unbiased” recommendations, and there are no sponsored slots or affiliate cuts.