TLDR Marketing · STRATEGIES & TACTICS
HOW CONTENT PRUNING BOOSTED TRAFFIC BY 16%
Summary from the TLDR Marketing newsletter
To reduce content clutter and improve site health, focus on posts with low traffic, no conversions, or outdated information. Remove content that targets zero-search keywords, has no backlinks, or shows minimal engagement. Eliminate duplication or redundancy, especially if similar topics are now merged in search intent. Remove programmatically produced posts with low search value and translations in languages with no relevant search volume.