TLDR Design · NEWS & TRENDS
REBRAND OF RIOT GAMES BY STINK STUDIOS PRIORITIZES THE PLAYER EXPERIENCE
Summary from the TLDR Design newsletter
Riot Games partnered with Stink Studios to create a cohesive new design system that enhances the player experience and unites its diverse gaming worlds. Unveiled on November 13, the rebrand features the iconic Riot Red and spotlights characters as brand ambassadors, positioning the company's fist bump logo as a symbol of community.