WHY BLOG POST TEMPLATES KILL CREATIVITY AND BETTER WAYS TO COMPETE FOR ATTENTION IN 2025

Summary from the TLDR Marketing newsletter

The average blog read time is 52 seconds, despite typical posts being over 2,000 words which take 7+ minutes to read in full. This reflects a disconnect between content creators and audience preferences. Consumers increasingly seek concise, engaging formats like quizzes and interactive tools rather than long-form blogs. In that context, adapting content packaging with no-code tools and custom designs can help brands compete effectively for attention.