WHERE TO PUT YOUR LOGO

Summary from the TLDR Marketing newsletter

Traditional logo placements, such as billboards, often miss opportunities to tell a brand's story in a more interesting and subtle way. Bitdefender and CrowdStrike, for instance, placed their logos on Formula 1 car halos to symbolize protection, while Brex sponsored hotel key cards at SXSW to stay top of mind with attendees. Other creative logo placement ideas include public restroom mirrors, coat check tickets, escape room clues, and ice sculptures.