TLDR Design · NEWS & TRENDS
CONTROVERSIAL OAKLAND AIRPORT REBRAND SEEMS TO BE CONFUSING PASSENGERS
Summary from the TLDR Design newsletter
The rebranding of Metropolitan Oakland International Airport to San Francisco Bay Oakland International Airport needs to be clarified, as some passengers are mistakenly heading to San Francisco International Airport (SFO) instead. Since the name change, SFO has recorded several incidents of confusion between the two airports, leading to a legal dispute over trademarks between the two rival hubs. The Port of Oakland has countersued, arguing that SFO itself isn't technically in San Francisco, further complicating the situation.