NEW REPORT HIGHLIGHTS KEY VIDEO CONTENT TRENDS IN 2024

Summary from the TLDR Marketing newsletter

Tubular Labs' report shows a 39% increase in videos longer than 30 seconds on YouTube and a rise in TikTok clips between 1 and 2 minutes. TikTok's “Business and Finance” content is growing, with popular topics including financial tips and Latino business success. Instagram engagement is up due to more AI-recommended content, while Facebook video uploads have increased, driven by the rise of Reels and repurposed TikTok content.