CUSTOMIZE GEMINI FOR YOUR SPECIFIC NEEDS WITH GEMS

Summary from the TLDR Marketing newsletter

Google has introduced Gems, customizable AI experts within Gemini, enabling users to automate tasks and workflows based on their specific needs. Marketers can leverage Gems to generate tailored emails or social posts, streamline copy editing, and stay updated on industry trends, all from a single campaign brief. Users can create their own Gems or customize premade ones like a Writing editor or Coding partner. These tools are available to Google Workspace customers with specific Gemini add-ons.