REDDIT CONSIDERS SEARCH ADS, PAYWALLED CONTENT FOR THE FUTURE

Summary from the TLDR newsletter

Reddit's plans for making more money from the platform include showing ads in more places and possibly putting some content behind a paywall. The company, which has never been profitable, lost $10.1 million during Q2 2024, down from Q2 2023's $41.1 million loss. It recently blocked all search engines besides Google, OpenAI, and approved education/research instances from showing its content in search results. Reddit seems to be trying to capitalize on how people use its name as a filter for search results.