TLDR Marketing · MISCELLANEOUS
RANKED #2 ON AMAZON FOR "GROWTH MARKETING"
Summary from the TLDR Marketing newsletter
Koby Conrad's book, Channels of Growth, achieved the #2 ranking on Amazon for "Growth Marketing" with just 18 reviews and a 4.8-star rating. Despite competing against established books like Hacking Growth, the combination of a high average rating, a recent spike in sales, and optimized keywords helped the book surpass more popular titles. This case demonstrates the power of targeting a specific niche and maintaining high customer satisfaction in driving success.