INSTAGRAM CONFIRMED THEY'RE NOT INTERESTED IN THE LONG-FORM CONTENT GAME

Summary from the TLDR Marketing newsletter

Instagram has confirmed it is not prioritizing long-form content. The platform's focus will be on connecting users with friends and helping them explore interests. Short-form video aligns better with these objectives, as long-form content reduces interaction with friends. Instagram will leave long-form video experiments to TikTok. There are no plans to revive IGTV.