TLDR Design · OPINIONS & TUTORIALS

I WAS SHOCKED WHEN I CANCELED MY LOOM MEMBERSHIP — HERE'S WHY

links.tldrnewsletter.com11 min read

Summary from the TLDR Design newsletter

Loom's cancellation process is an easy and guilt-free experience that involves 5 steps and 6 clicks with clear UX writing and transparent options. The final page uses psychological tactics to remind users what they'll lose by canceling, followed by a confirmation email that avoids guilt-tripping.