TLDR Design

TLDR DESIGN 2024-07-05

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02OPINIONS & TUTORIALS

WHY USERS ARE IGNORING YOUR FEATURES

Premium bank accounts often overwhelm users with bundled features, making it hard to gauge their value, but reframing and prioritizing these features can clarify their benefits. Creating a "perk hub," sending notifications for valuable actions, hiding irrelevant features during onboarding, and understanding user needs are key strategies for enhancing the user experience.

builtformars.com9 min read

I WAS SHOCKED WHEN I CANCELED MY LOOM MEMBERSHIP — HERE'S WHY

Loom's cancellation process is an easy and guilt-free experience that involves 5 steps and 6 clicks with clear UX writing and transparent options. The final page uses psychological tactics to remind users what they'll lose by canceling, followed by a confirmation email that avoids guilt-tripping.

links.tldrnewsletter.com11 min read

THE DESIGN PURITY TRAP & HOW TO ESCAPE IT

The design purity trap is the belief that designers should be evaluated solely on their creative talents, ignoring the importance of communication and interpersonal skills. Success in design depends equally on relationships and talent, requiring designers to embrace the social aspects of the process rather than the fantasy of design purity.

whydesignishard.substack.com4 min read

03LAUNCHES & TOOLS

CHUNK ICONS (FIGMA FILE)

This icon set features 600 sharp, consistent glyphs designed for 16px use.

links.tldrnewsletter.com

CREATIVE CHAIR

Creative Chair is a large and ever-growing collection of exclusive interviews with some of the world's most creative people.

creativechair.orgTool

04MISCELLANEOUS

NEW GENRE DESIGNS IDENTITY, PLATFORM, AND WEBSITE FOR NEW DESIGN STANDARDS TOOL

New Genre designed Follio's website and identity. Follio helps large enterprises manage interior design standards with a focus on simplicity and functionality. Its branding includes a 3D isometric folder logo and a color palette of warm black, off-white, and electric blue, reflecting its modern, architectural aesthetic.

creativeboom.com4 min read

LESSONS ON DESIGN FOR HIGH ENGAGEMENT FROM TOP NUTRITION APP ZOE

Zoe Health is a personalized nutrition app that uses a continuous glucose monitor to track blood sugar and provide customized suggestions based on the user's gut microbiome, blood sugar, and blood fat analysis. It features meal logging, analysis, goal setting, recipe generation, behavioral nudges, and user education on glucose management to help users make healthier choices.

links.tldrnewsletter.com8 min read

REVITALIZING FREEDA LANGUAGE SCHOOL'S BRANDING AND VISUAL IDENTITY

Freeda Language School in Barcelona refreshed its branding to reflect its dynamic spirit and engaging learning experience, collaborating with designer Ilía Tuma to incorporate friendly illustrations, expressive colors, modern typography, and a dynamic design system. This revitalized identity emphasizes joy and inspiration in education, ensuring consistency across platforms, and positions Freeda as a leader in language education globally.

abduzeedo.com2 min read