SUPPORTING SMALL BUSINESSES ON TIKTOK SHOP

Summary from the TLDR Marketing newsletter

TikTok Shop launched the SOAR Together program to empower SMBs, entrepreneurs, and creators. The initiative aims to provide tailored support, resources, mentorship, and networking opportunities to help SMBs thrive on TikTok Shop. The first 2 programs under the initiative focus on supporting women-owned and LGBTQIA+ businesses.