13 SEO TAKEAWAYS FROM GOOGLE'S ELIZABETH TUCKER AT SMX ADVANCED

Summary from the TLDR Marketing newsletter

The March 2024 core update took 45 days due to significant system changes. There was some re-architecture work and new signals created to help Google do a better job showing helpful content. SEOs and content creators still play a vital role in creating valuable websites and providing feedback to Google. It's important to create helpful and satisfying content focusing on the big picture rather than technical details. The definition of low-quality content is detailed in the Search Quality Rater Guidelines.