54% OF PEOPLE LOOK THROUGH MORE SEARCH RESULTS VS. 5 YEARS AGO

Summary from the TLDR Marketing newsletter

A recent survey revealed that a majority of Americans look through more search results and spend more time looking for services now compared to five years ago. The findings reveal a growing dissatisfaction with search engine performance despite advancements in AI technology. Only 12% of respondents found PPC ads relevant, indicating a need for better ad targeting.