LETTERBOXD'S SOCIAL MANAGER GOT HER JOB FROM A TIKTOK

Summary from the TLDR Marketing newsletter

Flynn Slicker got her job at Letterboxd by shooting her shot after the brand reposted one of her viral TikToks on Twitter. In this interview, she shares her experience in the role and the development of the content strategy. From developing a successful TikTok strategy to maintaining an intentional Twitter presence, her experiences offer valuable lessons on cultivating a strong online presence.