MAYBE YOU DON’T NEED PLG AFTER ALL

Summary from the TLDR Founders newsletter

This article discusses the author's experience with removing the free tier from their product, CommandBar, and transitioning to a sales-led approach, which resulted in more meaningful engagement with prospects, better qualification of product-solution fit, and increased deal sizes and conversion rates. Despite some negative feedback, the author found that for their product, which requires team use and organizational trust, a sales-led model was more effective than a product-led growth (PLG) strategy.