TLDR Marketing · NEWS & TRENDS

AI JOBS IN MARKETING: BRANDS ARE REASSESSING ROLES TO BUILD OUT NEW CAPABILITIES

adweek.com4 min read

Summary from the TLDR Marketing newsletter

Brands are pushing the envelope to hire splashy AI leadership roles and prove to the market that they’re serious about AI. Within the next year, new roles on the rise will include ethicists, conversational marketing specialists with expertise in sophisticated chatbots, and data-informed strategists on the brand side.