FIVE “CONS” TO ADDING A FREE EDITION

Summary from the TLDR Founders newsletter

A free tier can be a great option for your startup. Companies like Slack, Zoom, and Canva have had huge success here. However, it’s not going to solve all your user acquisition problems. If you don’t already have a lot of eyeballs on your website or product, turning on a free tier won’t change that. Free tiers are a way to convert the traffic you already have, but only when you know how to convert the traffic to paid.