THE HYPER-PERSONALISED USER EXPERIENCE: MERCEDES-BENZ SHOWCASES CLASS-DEFINING DIGITAL TECH AT CES 2024

Summary from the TLDR Design newsletter

Mercedes-Benz unveiled a new MBUX Virtual Assistant at CES 2024 powered by generative AI and advanced 3D graphics, making interactions more natural and personalized. This innovative interface runs on the new Mercedes-Benz Operating System, offering an extraordinary digital experience.