TLDR · MISCELLANEOUS

CHROME USERS NOW WORTH 30% LESS MONEY THANKS TO GOOGLE'S COOKIE KILLING, AD FIRM SAYS

gizmodo.com6 min read

Summary from the TLDR newsletter

Google disabled tracking cookies for 30 million Chrome users last week, about 1% of the browser's user base. Analysts estimate that the change made cookieless users bring in 30% less revenue. Google plans to block cookies for all users by the end of the year and replace them with a new tracking system called the Privacy Sandbox. The new system will keep all user data on users' devices but let companies still know what topics they're interested in.