TLDR Design · NEWS & TRENDS

APPLE’S VISION PRO AD WANTS TO MAKE IT COOL TO WEAR A HEADSET

petapixel.com2 min read

Summary from the TLDR Design newsletter

Apple has released its first video ad promoting the company’s Vision Pro, aptly titled “Get Ready.” The ad aims to make strapping a bulky set of goggles to one’s face cool by pulling scenes from films and TV shows with noteworthy, inspiring characters that don various masks, goggles, headsets, and helmets.