TIPS FROM A MARKETING EXPERT ON HOW TO SELL YOURSELF AS A GRAPHIC DESIGNER

Summary from the TLDR Design newsletter

You need to be more than just a great designer in 2023. You also have to be able to sell yourself, keep up to date with social media, maintain your website, be your IT, be your HR department, network like crazy, and somehow find time to eat and sleep. Start by defining your target audience and what you are offering them. Forget the number of followers on social media and connect with creatives in real life, treat yourself like a client, and use AI as a tool, especially for the parts you aren’t confident about.