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TIKTOK IS BACK ONLINE BUT ITS ULTIMATE FATE IN AMERICA STILL LIES IN TRUMP'S HANDS

While TikTok has credited Trump for restoring the app, its long-term future is uncertain. ByteDance has resisted selling even though potential buyers have expressed interest, including groups led by Frank McCourt and Kevin O'Leary. Despite the temporary victory, TikTok's future hinges on negotiations, with some Republican lawmakers pushing for a complete sale before lifting the ban.

2025.01.21
links.tldrnewsletter.com6 min readTLDR Marketing

ARE YOU ONE OF US? HOW TO CONNECT WITH YOUR AUDIENCE (AND WIN THEIR TRUST)

Use your audience's language to show you understand their world. Be mindful of cultural and social nuances, avoiding offensive symbols or language that could alienate customers. Segment your audience and personalize content. Highlight a shared challenge to create connection and alignment. Keep the tone conversational and avoid overly promotional language.

2025.01.21
conversion-rate-experts.com6 min readTLDR Marketing

RETHINKING EVENT PROMOTION

Buyers are experiencing ‘event fatigue'. The key to increasing attendance lies in audience strategy. Segment your list by key personas, test timing and channels, and follow up multiple times to secure registrations. Focus on what resonates with your audience, and adjust your approach based on what works best.

2025.01.21
linkedin.com1 min readTLDR Marketing

RELUME

Relume lets users generate sitemaps and wireframes for sites in minutes. It offers over 1,000 components for Figma, Webflow, and React. Relume supports collaboration with features like feedback sharing and direct exports.

2025.01.21
relume.ioToolTLDR Marketing

AHREFS' NEW "PATCHES" FEATURES

Patches make it much easier to implement SEO changes. To use it, install a piece of JavaScript on your site to allow Ahrefs to make client-side changes, then run your site through the "Site Audit" tool. After that's done you can identify issues with title tags, meta descriptions, and internal links that can be fixed on your website directly via Ahrefs.

2025.01.21
linkedin.com1 min readTLDR Marketing

IS CAPCUT COMING BACK?

CapCut, the video-editing app owned by ByteDance, remains inaccessible to US users. While TikTok was restored after efforts from President Trump, it's unclear if CapCut will return.

2025.01.21
links.tldrnewsletter.com1 min readTLDR Marketing

WHY CUSTOMERS WANT FREEDOM FROM CHOICE (AND HOW YOU CAN PROVIDE IT TO SELL MORE)

Minimizing choices reduces decision anxiety and increases conversions. Focus on high-value products, tailor messaging to customer goals or industries, and simplify decisions by narrowing options. Position your brand by identifying the problem you solve and your target audience. Guide customers with transparent pros, cons, and situations where your product may not fit.

2025.01.21
fronterabrands.com4 min readTLDR Marketing

ALIGNING YOUR GTM STRATEGY: 8 METRICS YOU CAN'T IGNORE

Focus on Total Relevant Market (TRM) accounts to identify growth opportunities, pipeline growth rate to track customer engagement, and time-to-first value to demonstrate ROI quickly. Metrics like net revenue retention (NRR) highlight upsell potential, while the GTM efficiency ratio ensures resources are maximized.

2025.01.21
gtmonday.substack.com4 min readTLDR Marketing

DECISION MAKING PSYCHOLOGY: WHY DECISION MAKERS SKIP YOUR PROPOSAL

Decision fatigue affects decision-makers who make 35,000 decisions daily, often leading to proposal rejection. Proposals should focus on the recipient's pain points, with personalization, clear structure, and scannable formats to reduce cognitive overload. Address risks early, use emotional triggers, and end with a strong call to action.

2025.01.21
freshproposals.com7 min readTLDR Marketing

YOUR CAREER IS A STARTUP: BUILDING SUSTAINABLE GROWTH, ONE STAGE AT A TIME

Careers often focus too much on titles instead of meaningful growth, similar to startups that raise funding too early. You can build a sustainable career without rushing to leadership roles or sacrificing long-term success by applying structured growth principles from startups, such as mastering each stage, identifying your niche, aligning with the right opportunities, and evolving strategically.

2025.01.21
elenaverna.com6 min readTLDR Product

2025 TECH TRENDS: HOW TO THRIVE IN THE BIG SHIFT

Shifts this year will include economic recovery, AI-driven growth, and challenges like tight budgets and SEO disruption. Leaders must embrace social media influence, invest in engaging video content, and rebuild direct distribution through newsletters. Success lies in adapting to AI's impact and maximizing efficiency while fostering innovative marketing strategies.

2025.01.21
carilu.com7 min readTLDR Product

IS GROWTH STILL GOOD?

The rapid adoption of AI technology, driven by fear of falling behind, is reshaping industries like customer experience in airlines, with startups scaling revenue at unprecedented speeds while established players struggle to keep up. However, this acceleration also exposes many AI companies to risks, as fast growth and shallow moats leave them vulnerable to competition and market volatility, challenging the sustainability of this boom.

2025.01.21
benn.substack.com12 min readTLDR Product

THE REFACTORING GUIDE FOR PMS TIRED OF ENDLESS TECH DISCUSSIONS

Refactoring enhances code quality while maintaining functionality, but PMs face challenges like shifting timelines, unexpected breakages, and justifying the effort to management. It's crucial to balance learning-focused development with scalable builds. Refactoring requires preparation to avoid side effects. Rewriting is necessary if the code is outdated or overly complex.

2025.01.21
dpereira.substack.com7 min readTLDR Product

CHOOSE CUSTOMER LOYALTY OVER SHORT-TERM PROFIT

Prioritizing user loyalty over short-term profits fosters trust, retention, and sustainable growth. Transparent practices, thoughtful user experiences, and loyalty rewards drive long-term profitability. Avoid deceptive patterns, aggressive upselling, and unnecessary changes to maintain user trust.

2025.01.21
nngroup.com7 min readTLDR Product

“STEALTH MODE” AND OTHER F'ING BRILLIANT STRATEGIES

Staying in stealth mode, avoiding customer feedback, overvaluing perfection, copying competitors, and chasing everyone as a market segment are ineffective and flawed strategies. Success isn't guaranteed by coding expertise, minimal effort, or raising funds preemptively while ignoring foundational business principles like customer discovery, focus, and differentiation.

2025.01.21
longform.asmartbear.com6 min readTLDR Product

SAMPLE, SAMPLE, SAMPLE

Create unforgettable first impressions by showcasing your product's unique value, engaging early adopters as ambassadors, and fostering feedback to refine and evolve. Amplify impact through compelling storytelling and nurture a community that sustains advocacy. Effective sampling creates meaningful experiences, builds relationships, and transforms users into loyal champions for growth.

2025.01.21
guykawasaki.substack.com5 min readTLDR Product

HOW TO BUILD VIRAL PRODUCTS

Prioritize immediate user value, target specific demographics for organic growth, conduct rigorous feature testing, and provide a frictionless user experience.

2025.01.21
threadreaderapp.com2 min readTLDR Product

DOUBLE-KEYED CACHING: HOW BROWSER CACHE PARTITIONING CHANGED THE WEB

Double-keyed caching changes how browsers store resources by partitioning cache entries based on both the top-level site and resource URL, preventing cross-site tracking and timing attacks. This is better for security, but it increases cache misses, bandwidth usage, and performance costs.

2025.01.21
addyosmani.com6 min readTLDR Web Dev

BUILD SYSTEMS AND BUNDLERS

This article explores the relationship between bundlers and build systems, arguing that bundlers can be viewed as build systems with additional task descriptions. It analyzes various build systems (Make, Excel, Bazel, and Shake) based on their schedulers (topological, restarting, and suspending) and rebuilders (dirty bit, verifying traces, and constructive traces). Bundlers are then examined through this lens, and the approaches in Webpack, Turbopack, Vite, and Rspack are compared. This comparison revealed that many lack features already present in established build systems. A path to having features like minimality, early cutoff, parallelism, and remote caching/execution is presented.

2025.01.21
github.com14 min readTLDR Web Dev

I AM (NOT) A FAILURE: LESSONS LEARNED FROM SIX (AND A HALF) FAILED STARTUP ATTEMPTS

This author goes over lessons from his six-and-a-half failed startup attempts and a failed academic career. His initial foray into startups was after the Google IPO, where he was an early employee. These failures spanned various industries, from networking technology to private jet chartering and financial software, with challenges in execution, market dynamics, and securing funding. The author attributes their current happiness not to financial success, but to self-acceptance and the ability to persevere through repeated failures.

2025.01.21
links.tldrnewsletter.com23 min readTLDR Web Dev

I'LL THINK TWICE BEFORE USING GITHUB ACTIONS AGAIN

GitHub Actions has limitations when used with a large monorepo and frequent deployments. A major issue is the difficulty of enforcing required checks across multiple independent modules within the monorepo, requiring cumbersome workarounds. This author criticizes the lack of reusability and maintainability in GitHub Actions workflows, leading to complex YAML files and potential errors.

2025.01.21
ninkovic.dev5 min readTLDR Web Dev

WILL AI EAT THE BROWSER?

The browser, originally designed for document-centric navigation, is increasingly ill-suited for the emerging AI-driven, immersive web experience. Devices like Apple's Vision Pro show the limitations of traditional browsers, especially when integrated with AR, VR, and generative AI. The future of the browser will likely evolve into a more personalized, AI-centric system.

2025.01.21
crazystupidtech.com8 min readTLDR Web Dev

Sponsored

MASTER NEXT.JS METADATA FOR SEO AND ENGAGEMENT

Unlock the full potential of your Next.js app by customizing metadata to enhance SEO, strengthen branding, and boost user engagement. This guide solves common developer challenges [10] like optimizing search visibility, managing dynamic content, and ensuring consistent metadata across pages. Learn practical techniques [10] to elevate your projects effectively.

2025.01.21
go.clerk.comSponsorTLDR Web Dev

SEARCHLIGHT

Searchlight is a new, open-source macOS PostgreSQL client. It provides a streamlined interface for database management and query execution, focusing on efficiency and quick access to PostgreSQL databases. The application has features such as connection management, database browsing, data manipulation tools, and a query editor with autocomplete and syntax highlighting.

2025.01.21
github.comGitHub repositoryTLDR Web Dev

REPOMIX

Repomix is a command-line tool and web app that packages entire code repositories into a single file. Optimized for use with LLMs, it supports various output formats (plain text, XML, and Markdown) and offers features like token counting, customizability, and security checks using Secretlint.

2025.01.21
github.comGitHub repositoryTLDR Web Dev

ARIA DEVTOOLS (CHROME EXTENSION)

A Chrome extension to easily spot missing ARIA labels, misused ARIA roles, and incomplete keyboard support in your web app. With ARIA DevTools, you see your website the way screen readers present it to the blind users.

2025.01.21
chromewebstore.google.comTLDR Web Dev

REVERSE ENGINEERING MY #1 HACKER NEWS ARTICLE

This author's blog post unexpectedly went viral on Hacker News, receiving 100,000 reads and becoming a top-ranked article. The post's success was from several factors, including a genuinely curious and personally engaging topic (a "spot-the-difference" trick), a catchy and simple title ("I've acquired a new superpower"), and an engaging, personal writing style.

2025.01.21
danielwirtz.com8 min readTLDR Web Dev

REVERSE ENGINEERING CALL OF DUTY ANTI-CHEAT

Someone reverse-engineered the user-mode anti-cheat (TAC) in Call of Duty: Black Ops Cold War. TAC utilizes various protection methods, including Arxan obfuscation, runtime executable decryption, and pointer encryption, to hinder analysis and cheat attempts. This post describes TAC's detection mechanisms, such as API hook detection, debug register checks, and detection of external overlays and cheat logging techniques, along with its process termination methods.

2025.01.21
ssno.cc39 min readTLDR Web Dev

THE SUCCESS OF INTEROP 2024!

Interop 2024, an annual collaboration between browser engine teams to improve the interoperability of web technology, achieved a major milestone, with 95% of tests passing across Chrome, Edge, Firefox, and Safari. Some of these advancements included full URL interoperability, 99.7% accessibility test pass rates, and the successful implementation of the font-size-adjust property.

2025.01.21
webkit.org4 min readTLDR Web Dev

RUFF

Ruff is a fast Python linter and code formatter written in Rust.

2025.01.21
github.comGitHub repositoryTLDR Web Dev

KRONOTOP

Kronotop is an early-stage, Redis-compatible, distributed, transactional document database built on FoundationDB that offers features like ACID transactions, an MQL-like query language, and horizontal scalability.

2025.01.21
github.comGitHub repositoryTLDR Web Dev

TIKTOK BEGINS RESTORING SERVICE FOR U.S. USERS AFTER TRUMP COMMENTS

TikTok is restoring service to US users after Trump posted to Truth Social calling for it to remain available so he can broadcast his inauguration. Trump said that he will issue an executive order to extend the period of time before the law banning the platform takes effect so that his administration can make a deal to protect US national security. There will be no liability for any company that helped keep TikTok from going dark. Some Republicans have made statements that appear to contradict Trump on how things might play out, saying that he will try to force a true divestiture of the social media platform.

2025.01.20
nbcnews.com5 min readTLDR

PERPLEXITY AI MAKES A BID TO MERGE WITH TIKTOK U.S.

Perplexity AI has submitted a bid to ByteDance to create a new merged entity that will combine Perplexity AI, TikTok US, and new capital partners. The new structure would allow for most of ByteDance's existing investors to retain their equity stakes. Any potential transaction between Perplexity AI and ByteDance will likely take months to complete. ByteDance has publicly implied that it will not sell TikTok US, but Perplexity AI believes that it might be interested in a merger.

2025.01.20
cnbc.com3 min readTLDR

OPENAI IS TRYING TO EXTEND HUMAN LIFE, WITH HELP FROM A LONGEVITY STARTUP

OpenAI trained a new AI model called GPT-4b micro with a longevity science startup called Retro Biosciences. Retro, which is backed by Sam Altman, is trying to extend the human lifespan by 10 years. The GPT-4b micro model tries to re-engineer proteins that can turn human skin cells into young-seeming stem cells. It is the first model by OpenAI custom-built for biological research. OpenAI and Retro plan to release research on the model and its outputs.

2025.01.20
techcrunch.com1 min readTLDR

BEHIND THE CURTAIN — COMING SOON: PH.D.-LEVEL SUPER-AGENTS

There are rumors that a top AI company will be announcing Ph.D.-level super-agents in the coming week. OpenAI's Sam Altman has scheduled a closed-door briefing with US government officials on January 30. The developments may explain why top AI developers have been talking publicly about AI replacing mid-level software engineers and other human jobs this year. A super-agent breakthrough could turn generative AI into a true replacement for human workers. While the AI world is full of hype, sources say that the coming advancement is significant.

2025.01.20
links.tldrnewsletter.com5 min readTLDR

SO YOU WANT TO BUILD YOUR OWN DATA CENTER

This post discusses how Railway built out its physical infrastructure. Railway used Google Cloud when it started, but the platform caused a multitude of problems that posed an existential risk to its business, so Railway decided to build its own data centers. The Railway Metal project kicked off last year with its first site in California. The company is currently building three more data center regions.

2025.01.20
blog.railway.com15 min readTLDR