Annual financial and marketing planning requires detailed campaign, budget, and tactic preparation. Integrated campaigns, supported by tactic calendars, content maps, and high-level planning tools, should focus on themes that address buyer pain points and last at least six months. Effective budget planning combines initial allocation, ongoing tracking, and prioritization models like “how would we spend $100” to maintain flexibility for unforeseen demands. The article contains free templates for an annual plan-on-a-page, campaign planning, and campaign strategy.
Napkin acts as a digital notebook for brainstorming and note-taking, using AI to create links between related concepts and surface connections you might not initially see. Its intuitive interface allows for free-form input, while its AI-driven insights provide structure to scattered thoughts, making it useful for anyone managing complex ideas.
Customer feedback is unavoidable. 72% of customers share positive experiences while 13% amplify negative ones to larger audiences. For brands, the key lies in both listening and taking timely action, since 6 out of 10 customers can be won back with the right response within a week. Investing in CX teams to manage and respond across platforms not only protects brand reputation but also creates a competitive advantage as AI search increasingly integrates reputational data into query results.
Workamajig is a project management platform tailored for marketing and creative teams that offers tools for budgets, deadlines, and resource allocation. The company employs a targeted marketing approach, including SEO blogs, PPC ads, webinars, and industry sponsorships. It prioritizes consistency over flashy campaigns in order to steadily build its client base. Potential growth strategies for the company include leveraging review sites, offering templates as lead magnets, and showcasing successful client use cases.
PostcardMania noticed a slowdown in top-line revenue growth when a mistake caused postcard mailings to drop from 205,000 to 195,000 weekly. Restoring the volume and further increasing it to 260,000 resulted in over $1 million in new revenue, showing the effectiveness of a tried-and-true marketing tactic. This example highlights how growth can be achieved by identifying high-performing strategies from the past and adapting them to the new context instead of trying something completely new every time.
Slack's take on how to use preferences thoughtfully to empower users without adding unnecessary complexity.
The funding initiative ensures creators retain their revenue during platform migration while providing business strategy support and early access to new features.
Copy inspo from Notion, ClassPass, and HeadSpace.
Embracing uncertainty in product strategy and management is a competitive advantage, as traditional approaches to planning and roadmapping often create a false sense of predictability. Teams can navigate uncertainty more effectively and deliver higher value by focusing on outcomes over output, integrating evidence-based learning, exploring multiple strategic options, and adopting flexible frameworks like OKRs or outcome-based roadmaps.
This tool survey reveals AI's dominance, with ChatGPT leading adoption and tools like Cursor reshaping development. Well-crafted tools like Linear and Notion disrupt incumbents, prioritizing user experience over features. Teams increasingly mix and match tools for nuanced needs, signaling a shift toward flexibility and innovation in modern tech stacks.
Successful M&A requires thorough due diligence, strong product leadership, and cultural alignment. Avoiding "deal fever" and fostering innovation are key to integration. Transformation-focused acquisitions need top-level commitment to preserve innovation and avoid stifling the acquired company's strengths.
Capacity in software development goes beyond simple time tracking or resource allocation - it represents the cumulative result of long-term investments in people, processes, and systems, as well as the organization's ability to adapt, innovate, and sustain itself. Leaders should look beyond reductive time-allocation metrics and instead focus on how capacity is built, maintained, and optimized for strategic alignment and long-term success.
Simplify purchase flows, reassure users post-purchase to build trust, and enhance transitions after purchase to strengthen brand experience.
The key to building successful AI products, as exemplified by Granola, lies in focusing on narrow use cases that deliver exceptional experiences, leveraging context to create meaningful interactions, and aligning user feedback with cohesive product intuition. Granola demonstrates this by tackling the nuanced problems of AI-driven meeting notes, emphasizing simplicity, adaptability, and the potential for AI tools to amplify human focus on strategic tasks.
Transform AI interactions into lasting creative assets by preserving key outputs like insights and prompts in portable formats. Avoid ecosystem lock-in, embrace multi-platform use, and let active projects guide organization. Systematic curation turns AI conversations into reusable tools, compounding value over time.
Defaulting to a call instead of drafting a clear written response often stems from avoiding the mental effort of clarifying one's thoughts, but this approach creates inefficiency for everyone involved. Instead, invest time upfront to craft a well-thought-out written reply to save collective time, foster better communication, and ensure others perceive you as organized and capable.
Starting with a clear explanation of how the company makes money aligns employees with its financial goals. Clarify who pays, what they pay, when revenue comes in, the market size, and future opportunities. This builds smarter decision-making, motivation, and agency, connecting individual roles to the company's bigger picture.
Simplicity is a competitive advantage in product design.
Time to value is key: simplify onboarding, highlight core workflows, and build confidence.
File handling in software is surprisingly complex and error-prone. Seemingly simple file operations can lead to data corruption due to non-atomic operations, reordering, and inconsistent behavior across different filesystems and operating system modes. Numerous studies show high rates of error handling failures in both file APIs and filesystems and that disk hardware failure rates are significantly higher than advertised.
Server functions allow a client-first architecture by allowing transparent data fetching through RPCs. This is in contrast to React Server Components (RSCs), which take a server-centric approach by serializing and streaming JSX from the server. Server functions prioritize granular invalidation and client-side caching, while RSCs optimize for bundle size by offloading more work to the server at the cost of larger payloads.
The key metrics of initial load performance in React apps are Time To First Byte (TTFB), First Contentful Paint (FCP), and Largest Contentful Paint (LCP), components of Core Web Vitals. They can be measured using Chrome DevTools' Performance and Lighthouse panels. This article demonstrates how to analyze performance using a provided study project, simulating various network conditions (slow servers, different bandwidths, and high latency) to find performance bottlenecks.
There are two common extremes in software development: prioritizing speed over quality and prioritizing perfectionism over shipping. Both approaches lead to slowdowns, high costs, and burnout. Instead, use a "no bugs" mindset that focuses on writing clean, robust code from the outset, even if it initially seems slower.
This developer built a small-scale AI assistant to learn about AI application development. He found that high-quality data and robust evaluation methods were more important than he first thought. Also, the training pipeline, not the model itself, represents core intellectual property.
Learning HTML is a valuable investment, contrary to the common misconception that it's not a programming language or merely a compilation target. This post highlights HTML's importance in structuring content, improving searchability, and providing accessible interface elements. Often, neglecting HTML leads to lazy development and unnecessary reliance on browser fixes.
OpenAI has released Operator, a research preview of an AI agent that uses a browser to complete web-based tasks for users. Powered by a new model called CUA, Operator can interact with websites by typing, clicking, and scrolling, handling tasks like filling out forms or booking travel.
2025.01.24·links.tldrnewsletter.com·10 min read·TLDR Web Dev React Scan is a tool that automatically detects and highlights performance issues in React applications. Unlike other tools, it requires minimal code changes and provides clear visual cues to pinpoint problematic components.
Anthropic has launched Citations, a new API feature for Claude that allows it to cite the sources used in generating responses, improving verification and trustworthiness. This feature removes the need for the complex prompt engineering previously required to achieve similar results.
This article covers fundamental compression techniques like Run-Length Encoding, Lempel-Ziv, and Huffman coding. It then goes into the specifics of GZIP (using DEFLATE), Snappy, LZ4, and ZSTD. A detailed examination of DEFLATE's implementation in Go, including its use of Huffman coding and a chained hash table for backreferences, is provided.
NVIDIA developed an AI sales assistant using LLMs and RAG to streamline sales workflows by providing quick, tailored insights from both internal and external data sources. The assistant uses advanced document ingestion, retrieval methods, and event-driven architecture to handle diverse queries and ensure accurate, real-time responses.
Paras Chopra, founder of the A/B testing platform VWO, announced on Hacker News that his bootstrapped startup was acquired for $200 million.
Google has begun requiring users to enable JavaScript for Google Search for better security and improved search results.
The word "just," when used to describe a software engineering solution, minimizes the complexity of the task, discourages critical thinking and alternative solutions, and contributes to imposter syndrome.
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2025.01.23·link.buildwithfern.com·Sponsor·TLDR 2025.01.23·link.buildwithfern.com·TLDR 2025.01.23·link.buildwithfern.com·TLDR Samsung unveiled the Galaxy S25, Galaxy S25+, and Galaxy S25 Ultra at its Unpacked 2025 event on Wednesday. The Galaxy S25 series has a new side button that allows users to quickly access Gemini. Customers are able to preorder devices now, with shipping beginning on February 7. Google marked the occasion with a slew of Android updates, including an improved Gemini and new Gemini Extensions for some Samsung apps. Samsung plans to add more AI features in the coming months.
2025.01.23·techcrunch.com·2 min read·TLDR Deepseek's latest R1 model beat OpenAI's o1 on multiple reasoning benchmarks. The Chinese AI lab is fully funded and has no plans to fundraise. It is focused on building foundational technology rather than commercial applications and has committed to open-sourcing all of its models. This article contains an in-depth interview with Deepseek's CEO Liang Wenfeng, which covers Deepseek's ambitions for AGI, why the AI Lab views open source as the dominant strategy, how Deepseek hires and organizes researchers, why Chinese firms settle for copying and commercialization instead of 'hardcore innovation', and how Deepseek plans to ignite more 'hardcore innovation' across the Chinese economy.
2025.01.23·chinatalk.media·32 min read·TLDR China plans to place a free-standing flag designed to 'flap' on the airless surface of the Moon. The flag will have closed-loop wires embedding into its fabric - it will 'flap' using magnetic currents and electromagnetic interactions to create a waving motion. The flag will be installed in late 2026 when Chang'e 7 heads to the Moon. Chang'e 7, destined to land near the edge of Shackleton Crater in the Moon's south polar region, is designed to carry out some serious science - the area it is landing in is suspected to contain water ice.
2025.01.23·sciencealert.com·4 min read·TLDR Abu Dhabi Future Energy Company aka Masdar and Emirates Water and Electricity Company are building a gigascale solar farm project in the capital of the United Arab Emirates. It will be coupled with a Battery Energy Storage System to supply energy even when the sun's not out. The project will deliver up to 1 GW of base load power every day, enough to power 750,000 homes. It may require an estimated nearly 10 million panels to complete the project.
2025.01.23·newatlas.com·2 min read·TLDR Sponsored
With 2,000 code completions and 50 chat messages a month, plus access to Claude 3.5 Sonnet and GPT-4o, there are loads of ways GitHub Copilot can help you code. Looking to save time? Edit multiple files at once, write tests or debug with slash commands, and more. Start from VS Code or your GitHub dashboard [13].
Tailwind CSS v4.0 is now available. It has been optimized for performance and flexibility and has a reimagined configuration and customization experience that takes full advantage of the latest advancements the web platform has to offer. Tailwind CSS v4.0 features a new high-performance engine, a first-party Vite plugin, automatic content detection, built-in import support, new 3D transform utilities, and much more. This post discusses the new features - a comprehensive upgrade guide and an automated upgrade tool is available for existing projects.
2025.01.23·tailwindcss.com·20 min read·TLDR BrowserAI is a simple, fast, and open source tool for running large language models in the browser. All of the processing happens locally - user data never leaves the browser. BrowserAI is cost-effective, offline-capable, blazing fast, and developer-friendly. It is perfect for web developers building AI-powered applications, companies that need privacy-conscious AI solutions, researchers experimenting with browser-based AI, and hobbyists who want to explore AI without infrastructure overhead.
2025.01.23·github.com·GitHub repository·TLDR Samsung displayed its Project Moohan headset during its Galaxy Unpacked event. The device looks similar to Apple's high-end Vision Pro headset with a hint of Meta's discontinued Quest Pro. The headset runs Android XR, an OS designed specifically for headsets and smart glasses. Samsung plans to launch Project Moohan to developers first. Pictures of the headset from various angles are available in the article.
2025.01.23·theverge.com·1 min read·TLDR Apple has removed TikTok from its App Store because of the company's obligation to follow the laws in the jurisdictions where it operates. While President Trump has assured that the law banning TikTok would not be enforced, some experts say the promise offers minimal security. Trump could change his mind at any time or selectively enforce against companies that fall from political favor. Future administrations would almost certainly be free to pursue violations. The financial consequences of non-enforcement could be severe, even for a company of Apple's stature.
2025.01.23·9to5mac.com·1 min read·TLDR Netflix's cheapest plan is now $7.99 per month, and its priciest subscription costs $25.
2025.01.23·theverge.com·3 min read·TLDR Apps that mentioned 'AI' saw 17 billion downloads in 2024.
2025.01.23·techcrunch.com·2 min read·TLDR The attack, which is designed to lift API keys, session cookies, and other authentication tokens, has potentially impacted hundreds of thousands of individuals already.
2025.01.23·theregister.com·4 min read·TLDR MasterCard recently fixed an error in its domain name settings that could have allowed anyone to intercept or divert Internet traffic for the company by registering an unused domain name.
2025.01.23·krebsonsecurity.com·8 min read·TLDR