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CAPPI FORNERIA BRANDING: A MODERN SLICE OF ITALY

Cappi Forneria's rebranding by Feitoria, which features a new logo, color palette, and typography, blends classic Italian elements with a modern, irreverent twist. Exclusive illustrations by Guilherme Santana and unique design signatures enhance brand recognition and versatility across all touchpoints.

2025.02.18
abduzeedo.com2 min readTLDR Design

AI EMOJIS GENERATOR

Turn your ideas into emojis with the AI Emoji Generator. You can generate your favorite Slack or Discord emojis with just one click.

2025.02.18
links.tldrnewsletter.comToolTLDR Design

HOW I'M USING AI TO STREAMLINE PERSONA AND JOURNEY MAP CREATION

Kyle Soucy explores how AI can enhance UX persona and journey map creation, particularly in generating taglines and background stories. By combining research with Generative AI tools, designers can refine personas efficiently while ensuring accuracy and depth.

2025.02.18
uxdesign.cc14 min readTLDR Design

IF YOU THINK YOUR DESIGN PORTFOLIO NEEDS IMPROVING, START IN THE MIDDLE

Designers struggle to get noticed in a crowded job market, but a strong portfolio hook can help. Kai Wong explains how journalists use hooks to capture attention and why designers should do the same. Leading with impact, using clear titles, and simplifying context can make portfolios more compelling.

2025.02.18
dataanddesign.substack.com7 min readTLDR Design

Sponsored

Hyperproof recently released its Spring 2025 IT Risk and Compliance Benchmarks report [4], based on a survey of 1,000+ infosec pros.

2025.02.18
hyperproof.ioSponsorTLDR InfoSec

NEW FINALDRAFT MALWARE ABUSES OUTLOOK MAIL SERVICE FOR STEALTHY COMMUNICATIONS

Elastic Security is reporting on a new malware campaign that utilizes Outlook drafts for C2 communication. The campaign uses PathLoader, which contains static analysis defenses, to load the FinalDraft malware, which requests OAuth tokens from Microsoft to hide C2 communication in drafts. The malware accepts 37 unique commands that include data exfiltration, process injection, pass-the-hash attacks, network proxying, file operations, and Powershell execution.

2025.02.18
bleepingcomputer.com2 min readTLDR InfoSec

TELEGRAM ABUSED AS C2 CHANNEL FOR NEW GOLANG BACKDOOR

Researchers at Netskope have discovered a Golang-based malware, likely Russian in origin, that uses Telegram API as a Command and Control Mechanism. It uses the "C:\Windows\Temp\svchost.exe" location to save the binary and listens to commands in a Telegram Channel. This blog post includes the IOCs in a GitHub repository as well as screenshots of decompiled code of the malware.

2025.02.18
netskope.com2 min readTLDR InfoSec

FINASTRA ANNOUNCES DATA BREACH FOLLOWING DISCOVERY OF NOVEMBER 2024 CYBERATTACK

Finastra reported a data breach after discovering unauthorized access in November 2024 to consumer information, including names and financial details. They are sending out notification letters to those affected by the security incident. The article suggests seeking legal guidance to protect anyone receiving notification letters and for anyone impacted to understand options following the breach.

2025.02.18
jdsupra.com2 min readTLDR InfoSec

HOW TO APPLY ENCRYPTION TECHNIQUES TO BOLSTER DATA LOSS PREVENTION

In 2024, data breaches cost businesses an average of $4.88 million globally. Data encryption has become increasingly vital and reliable, especially with growing interconnected systems and data transfers. It provides essential protection by encoding information, making it accessible only with the correct decryption key.

2025.02.18
ironhack.com8 min readTLDR InfoSec

HOW TO BYPASS GITHUB'S BRANCH PROTECTION

Mercari presents 7 scenarios in which an attacker with write permissions to a branch protected GitHub repository can bypass those protections to merge malicious code without a review. For each of the first six methods mentioned, Mercari also presents a technical control to prevent the attack. However, the final scenario, which involves the attacker adding a commit to a PR that another user created using GitHub Actions and approving it, does not have a comprehensive defense mechanism built into GitHub.

2025.02.18
engineering.mercari.com5 min readTLDR InfoSec

Sponsored

WHY EVERYONE IS TALKING ABOUT ENTERPRISE BROWSERS

Data shows that web applications and email—which are primarily accessed via web browsers—account for over 80% of security breaches [11]; and a majority of the client-side zero-day exploits are browser vulnerabilities. Learn how to choose the right approach to protecting the browser in _The CISO's Guide to Enterprise Browsers_ by Menlo

2025.02.18
menlosecurity.comSponsorTLDR InfoSec

BOOFUZZ

Boofuzz is a fork of and the successor to the venerable Sulley fuzzing framework. Besides numerous bug fixes, boofuzz aims for extensibility. The goal: fuzz everything.

2025.02.18
github.comGitHub repositoryTLDR InfoSec

SECTEMPLATES

Sectemplates offers Open source templates you can use to bootstrap your security programs. The templates cover preparation checklists, runbooks, security metrics, and document templates. Users can freely use the content for personal and commercial purposes, excluding products for sale or developed based on it.

2025.02.18
github.comGitHub repositoryTLDR InfoSec

HTTPTAP

httptap is a CLI program that allows users to view HTTP(S) requests made by any Linux program.

2025.02.18
github.comGitHub repositoryTLDR InfoSec

SOUTH KOREA BLOCKS DOWNLOADS OF DEEPSEEK FROM LOCAL APP STORES

South Korea has temporarily restricted downloads of Chinese AI company DeepSeek's app over data privacy concerns, specifically its transfer of user data to ByteDance. While existing users can continue using the service, they're advised against sharing personal information until DeepSeek complies with Korean privacy laws.

2025.02.18
techcrunch.com2 min readTLDR InfoSec

INVESTIGATING KERNEL MODE SHADOW STACKS ON WINDOWS

Shadow stacks are a security feature that Intel CET implements to defend against ROP attacks by shadowing and comparing the current stack against a protected, read-only copy. The “Secure Kernel” is a Windows feature that allows the kernel to run in a virtualized form by a protected Secure Kernel. This post utilizes the SourcePoint debugger to perform a novel dynamic analysis of the Windows Secure Kernel.

2025.02.18
connormcgarr.github.io49 min readTLDR InfoSec

CHASE WILL SOON BLOCK ZELLE PAYMENTS TO SELLERS ON SOCIAL MEDIA

Chase has announced that they will begin to delay, decline, or block Zelle payments to contacts that likely originated from social media contacts. When payments are set up, Chase may request additional information such as the purpose of the payment to make this decision. This move is likely prompted by the CFPB lawsuit against Zelle as well as fraud statistics from Chase.

2025.02.18
bleepingcomputer.com2 min readTLDR InfoSec

AI HONEYPOT DEMO (WEBAPP)

Demo of an SSH honeypot with artificial intelligence which features a terminal that simulates an Ubuntu environment, allowing you to explore and test Linux commands.

2025.02.18
trapster.cloudTLDR InfoSec

COLLECTIBLES - CONTINUING TO TAKE THE TOY CATEGORY BY STORM

Collectibles, especially those based on manga, anime, and video games, are driving toy industry growth, appealing to both kids and adults. Classics like Star Wars figures remain popular. Brands like LEGO, Warhammer, and Magic: The Gathering continue to thrive. Anime's rise in the West, fueled by platforms like Crunchyroll, has boosted demand. Brands like Bandai Namco and PopMart have made collectibles widely accessible. With adults sustaining demand, collectibles are set to remain a major industry trend.

2025.02.18
negosh.com2 min readTLDR Marketing

THEY SAY WE DON'T LIKE SEX, DRUGS, DEMOCRACY, OR DIY. BUT HERE'S HOW WE IN GEN Z REALLY FEEL

Recent surveys suggest Gen Z struggles with DIY tasks and leans towards radical political views like favoring strong leadership or revolution. This reflects disillusionment with a broken social contract, where job prospects, healthcare, and community support seem out of reach. Despite these challenges, Gen Z is motivated by a desire for change and authenticity, driven by frustration over unfulfilled promises and a need for improvement in society and personal connections.

2025.02.18
theguardian.com6 min readTLDR Marketing

7 YEARS OF GOOGLE ADS EXPERIENCE IN 12 HIGH-IMPACT LESSONS

Focus on mastering the fundamentals of Google Ads to see success, including optimizing offers, landing pages, campaign structure, and conversion tracking. Avoid “Shiny Object Syndrome” by staying disciplined and not chasing unnecessary trends. Success often comes from actions outside of Google Ads, like improving offers and sales funnels. Automation is not the enemy - learn to leverage it for better results. Specializing in one niche, like e-commerce, can accelerate mastery.

2025.02.18
ppcmastery.com6 min readTLDR Marketing

ANATOMY OF A KILLER B2B CASE STUDY

Start with a benefit-led hook that immediately communicates impact. Showcase 3 key results upfront, pull out a standout customer quote, and include a TL;DR sidebar for quick takeaways. Structure the story using the Storybrand framework, positioning the customer as the hero. Highlight layered challenges to add depth, and use colorful quotes to humanize the story.

2025.02.18
linkedin.com2 min readTLDR Marketing

GOOGLE SEARCH CONSOLE'S FILTERED DATA ISSUE

When you apply a query filter to Google Search Console data, Google immediately hides a large percentage of clicks for 'privacy,' which are not included in totals. Use filtered data to get an idea for a trend (ie. "branded clicks are going up/down"), but not for precise data.

2025.02.18
linkedin.com1 min readTLDR Marketing

REDDIT PAYWALLS TO HIT THIS YEAR AS PAID SUBREDDITS CONFIRMED

Reddit CEO Steve Huffman confirmed that paywalled subreddits will launch this year. Following its 2024 IPO, Reddit raised API fees and made licensing deals with Google and OpenAI to allow web crawler access. Reddit is also planning a long-term marketplace feature for buying products through the platform.

2025.02.18
mashable.com2 min readTLDR Marketing

APPLE MAPS PAID SEARCH ADS COULD TRANSFORM LOCAL BUSINESS MARKETING

Apple is reportedly evaluating paid search ads in Apple Maps, giving brands a new way to appear at the top of local search results. With over 100M US users, Apple could challenge Google's dominance in local search advertising while maintaining its privacy-focused approach. This move would enable businesses to bid on keywords like “coffee near me” and potentially offer exclusive deals.

2025.02.18
applemagazine.com4 min readTLDR Marketing

LESSONS FROM BEYOND MEAT AND IMPOSSIBLE FOODS' MARKETING MISTAKES

Beyond Meat and Impossible Foods failed to differentiate their brands, assuming plant-based protein was a strong enough selling point without clear messaging. Their pricing strategy remained misaligned with consumer expectations, and they overlooked how deeply ingrained food language influences purchasing decisions. The perception of "processed" food worked against them, as they failed to position their products as both convenient and reassuring. Without addressing freshness, ease of mind, and comfort in their branding, they missed key opportunities to build trust.

2025.02.18
brandingstrategyinsider.com10 min readTLDR Marketing

AI MIGHT RAISE THE FLOOR, BUT IT ALSO LOWERS THE CEILING

AI is making media more data-driven, with 79% of ad spend expected to be algorithmic by 2027. While it improves efficiency and identifies patterns, it also risks making marketing look the same. Just as AI-generated stories often blend together, AI-driven campaigns can become indistinguishable without human creativity. Marketers need to act as algorithm architects, combining AI capabilities to support brand, relationship, and business goals instead of relying solely on automated platforms.

2025.02.18
mediacat.uk3 min readTLDR Marketing

WHAT EXACTLY IS SCALABILITY?

Scalability is a system's ability to handle increasing workloads by adding resources, preventing slowdowns as it grows. Systems grow through increased users, features, data, complexity, and/or geographic locations. To make a system scalable, devs can use techniques like vertical and horizontal scaling, load balancing, caching, and CDNs.

2025.02.18
swequiz.com6 min readTLDR Web Dev

DEBUGGING AN UNDEBUGGABLE APP

An iOS app has sophisticated anti-debugging techniques, such as preventing debugger attachment, causing phone reboots, and crashing upon code injection. To tackle these problems, the developer first identified the use of the ptrace(PT_DENY_ATTACH) function and then showed two methods to bypass it: a simpler method involving breakpoints, and a more involved approach analyzing the app's assembly code to locate and skip the relevant system call. The phone reboot was actually caused by an infinite loop continuously taking screen snapshots, easily bypassed by using `thread return` in LLDB to skip the offending function. Finally, the code injection crash is from the app's reliance on an app group that gets removed during resigning, which was fixed by avoiding resigning or using a jailbroken device.

2025.02.18
bryce.co24 min readTLDR Web Dev

THE GENERATIVE AI CON

Generative AI is full of hype and misleading marketing, despite massive investment. Many of the products coming out of the industry are often poorly executed and overly expensive. It's possible that the current generative AI boom is a bubble.

2025.02.18
wheresyoured.at22 min readTLDR Web Dev

10 TIPS FOR TURNING AROUND A PLATFORM TEAM

Platform teams struggle when balancing roadmap progress with constant ad hoc requests, leading to burnout and lost trust. To escape this cycle, they must set strict constraints, track time spent, and deliver small, tangible improvements consistently.

2025.02.18
cutlefish.substack.com6 min readTLDR Web Dev

VIMLM

VimLM is a Vim plugin with a LLM-powered coding assistant similar to GitHub Copilot. It uses local MLX-compatible models, therefore working completely offline. It provides contextual code understanding and AI-assisted features through Vim keybindings, where users can interact with the LLM via prompts (with context included).

2025.02.18
github.comGitHub repositoryTLDR Web Dev

SCIRA

Scira is an AI-powered search engine that uses various APIs (including Anthropic, Tavily, and several others) for web search, code execution, map integration, and more. It's built with Next.js, Tailwind CSS, and the Vercel AI SDK, and instructions for setting it as a default search engine are provided.

2025.02.18
github.comGitHub repositoryTLDR Web Dev

SMALL TECH

Small, independent software companies are viable alternatives to the "grow or die" mentality of Silicon Valley. For example, SQLite, Pinboard, Tarsnap, Sublime Text, and Zig are all examples of how small teams, even solo developers, can build successful, sustainable businesses.

2025.02.18
scattered-thoughts.net5 min readTLDR Web Dev

HOW TO START A REACT PROJECT [2025]

Vite is a fast and lightweight way to start a React project, while Astro is better for content-focused websites. Next.js is a full-stack framework with built-in features like SSR, RSC, and file-based routing, which makes it well-rounded and powerful, but also more complex.

2025.02.18
robinwieruch.de6 min readTLDR Web Dev

LEARNING WEB EXTENSIONS

The core part of a web extension is its `manifest.json` file, which helps define extension components like popups and content scripts. Extensions can also have content scripts and background scripts to interact with web pages and run tasks.

2025.02.18
chenhuijing.com8 min readTLDR Web Dev

FRAMES OF MIND

Frames of Mind allows you to visualize the "thought process" of a language model (DeepSeek R1) by converting its chains of thought into embeddings, plotting them using t-SNE, and analyzing the distances between consecutive thoughts to identify phases like "search," "thinking," and "concluding."

2025.02.18
github.comGitHub repositoryTLDR Web Dev