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INDUSTRY AVERAGES ARE TRASH (1 MINUTE VIDEO)

Benchmark against your own past campaigns, not industry averages.

CONSUMERS ARE SICK AND TIRED OF HEARING ABOUT AI ALL THE TIME

65% of consumers wish brands would stop mentioning AI in their marketing, and 63% say they'd be less likely to buy from a brand using AI-generated ads.

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ANTHROPIC WANTS CLAUDE TO BE YOUR NEW SLACK COWORKER

Claude Tag is a new feature that lets users create a chatbot that interacts on their behalf on Slack. It can be used to monitor Slack activity, send alerts about important posts, drop comments in conversations, and fix issues with code. Claude Tag will replace the existing Claude Slack app. It is being rolled out to Anthropic's enterprise and team subscription users.

MARK ZUCKERBERG DIRECTED META TO CREATE A PREDICTION MARKETS APP

Mark Zuckerberg recently dispatched a small team at Meta to create a smartphone app similar to Polymarket and Kalshi. The app uses a points system rather than real money, but Meta has not ruled out the eventual use of real money betting. Internally referred to as 'Arena', the app will function independently from Meta's other apps. The effort is part of a broader purchase at the company to create new types of apps based on emerging social behavior online.

WITH STARFALL, SPACEX EYES AN EDGE IN GLOBAL CARGO DELIVERY FROM ORBIT

A SpaceX Falcon 9 rocket lifted off yesterday with a new saucer-shaped reentry pod called Starfall. The secretive mission's purpose is reportedly to support the transport and delivery of goods through space. Most of what is known about Starfall comes from the FAA's environmental assessment, which says that Starfall will enable point-to-point delivery of critical cargo through space on rapid timelines and provide access to space for commercial in-space manufacturing. Starfall is designed exclusively for cargo and is smaller than SpaceX's human-rated Crew Dragon spacecraft.

WAR BY OTHER MEANS

The use of robots in war will only increase. All signs point towards governments relying on a much smaller pool of human capital for labor and war. The use of unmanned munitions drives down costs and lessens the need for humans on the battlefield without weakening deterrence. This means that a fundamental source of political power has begun to shift from the people towards the firms that make the machines.

THE COMING LOOP

Agent loops are enabling teams to build at astonishing speeds. However, their use reduces developers to the role of merely a messenger. Looping is powerful, but it removes responsibility and encourages people to give in to the machine. While agent loops are likely going to be the future, it's important for developers to retain good judgment and ensure the rules of good engineering are kept.

THE PROBLEM IS PROMPT DEBT

Treating natural language as a specification language for engineering quietly caps what you can build. Prompt debt increases as additional guidance is added to instructions to nudge models into line. These prompts, full of edge cases and threats to the AI, become impossible to comprehend for teams. Prompt debt locks developers into older models, possibly making them miss potentially cheaper, faster, and better models.

BONUS, FULLY REMOTE)

We're hiring a senior PMM to own product marketing at TLDR. You'll define our positioning, build out sales enablement, and lead every launch. Learn more [16].

NSA LOST ACCESS TO POWERFUL AI MODEL AMID ANTHROPIC DISPUTE

NSA cybersecurity analysts were testing versions of Anthropic's tools when export controls were imposed on the company. The tests found that Mythos was able to identify cybersecurity flaws within the NSA's classified network quickly. Analysts were impressed with Mythos' capabilities in controlled test settings. There is an effort to push forward a classified contract between Anthropic and the NSA that would allow the agency to use the company's AI technology for a variety of purposes, but that contract has not been finalized.

DEAD PLAYERS

Founders used to aim for the stars. iPhones, social networks, large language models, and cryptocurrency are the sort of non-linear increments that were either created by accident or in the process of trying to do the impossible or unprecedented. The non-linear option is now more impersonal and lower-risk than ever. This means people who have no personal reason to take risks and pursue a moonshot are more likely to try anyway.

decisions and meaningful ROI. Time to eliminate AI blind spots

THE TRUTH ABOUT BEING A MANAGER

Management is a challenging and often lonely journey.

PLEASE KEEP CODE DESCRIPTIONS SIMPLE

Commit messages, merge request descriptions, and code comments should be kept clear, to the point, and on a need-to-know basis.

LESS IS MORE, MORE OR LESS

More things being made doesn't mean better things are being made.

VULNERABILITY REPORTS ARE NOT SPECIAL ANYMORE

The bottleneck now is assessing which issues are real.

META ANNOUNCES NEW SMART GLASSES STARTING AT $299, AS ZUCKERBERG KEEPS PUSHING WEARABLES

The Meta Glasses come with new designs built in partnership with EssilorLuxottica.

APPLE AND DISNEY HAD CONVERSATIONS ABOUT MERGING, SAYS BOB IGER

The talks never went anywhere because Apple didn't show that much interest.

CLAUDE TAG

Anthropic introduced Claude Tag, a Slack-based workflow that lets teams assign tasks to Claude, connect it to tools and codebases, and have it retain context across channels. The company said the system had become a core part of internal operations, with its product team using it to generate much of their code and assist with analytics, support, and debugging tasks.

BYTEDANCE'S NEW AI VIDEO MODEL CAN MAKE 30-SECOND CLIPS FROM A SINGLE PROMPT

ByteDance's new Seedance 2.5 AI video generation model can generate 30-second, 4K videos with a single prompt. Users are able to provide up to 50 images, videos, or audio clips as reference pieces. Increasing the number of references gives users more control over the video creation process. The model will be available in China next month. ByteDance has not announced a release time window for other countries.

MISTRAL OCR 4: SOTA OCR FOR DOCUMENT INTELLIGENCE

INSIGHTS ON INDIRECT PROMPT INJECTION

This deep dive explores the growing focus on jailbreaks and indirect prompt injection attacks, featuring insights from Gray Swan's founders and their research. It also covered the company's role in evaluating advanced AI systems and developing security benchmarks.

BUILD REAL AGENTIC APPS USING CUGA: TWO DOZEN WORKING EXAMPLES ON A LIGHTWEIGHT HARNESS

CUGA, IBM's open-source agent harness, simplifies developing agentic apps by managing the complexities of planning, execution, and state management, allowing developers to focus on tool selection and prompts. CUGA's efficient system maintains state and corrects errors, outperforming others in benchmarks like AppWorld. Its unique features include configurable reasoning modes and integrated policy systems, enabling quick deployment from development to production while maintaining governance and flexibility.

HOW BUSINESSES ARE BUILDING SPECIALIZED AI THEY CAN TRUST

NVIDIA's Agent Toolkit empowers businesses to build specialized, customizable AI agents using open models, tools, skills, and secure runtime. These agents accelerate complex workflows across industries like life sciences, healthcare, cybersecurity, and industrial operations by integrating with existing tools and data. Companies like Cadence, Synopsys, and CrowdStrike are leveraging this technology to enhance efficiency and accuracy in specific domains.

Try Lightfield free → lightfield.app

PROMPT INJECTION AS ROLE CONFUSION

Modern large language models use role tags as both a security architecture and cognitive scaffolding. Prompt injections are driven by a flaw in how AI models perceive roles. For LLMs, everything arrives through the same channel as one long token soup, so they can't distinguish between their own thoughts and speech. Unless AI models achieve genuine role perception, injection defense will remain a perpetual whack-a-mole game.

GRAPHSIGNAL

Graphsignal is a production-scale inference profiling platform that provides essential visibility across the inference stack. It helps engineers optimize AI performance across models, engines, GPUs, and other accelerators. Graphsignal can be used with coding agents for analysis. The profiler has minimal impact on production performance, and content data is not recorded.

KREA 2 TECHNICAL REPORT

Krea 2 introduces expansive, expressive image generation models designed for creative exploration, overcoming limitations of default aesthetics. It employs a multi-stage training process with advanced architectures and extensive data curation to enhance stylistic diversity and user control. Key innovations include a prompt expander and style-reference system, allowing nuanced text and image inputs to generate diverse visual outputs.

UNLIMITED OCR WORKS

Unlimited OCR is a model designed to emulate human parsing working memory. It uses DeepSeek OCR as a baseline and combines it with a constant KV cache design. Unlimited OCR can transcribe dozens of pages of documents in a single forward pass under a standard maximum length of 32K. The technique used to develop Unlimited OCR is equally applicable to tasks such as ASR and translation.

BONUS, FULLY REMOTE)

We're hiring a senior PMM to own product marketing at TLDR. You'll define our positioning, build out sales enablement, and lead every launch. Learn more [19].

US PRESSES META TO AGREE TO AI REVIEWS AS SECURITY CONCERNS RISE

The Trump administration is pressing Meta to submit its AI models for voluntary review. Meta is the only major AI developer in the US that has not reached an agreement to voluntarily share its models with the federal government for review. The review involved evaluating models' abilities and vulnerabilities. Meta's policy team has been negotiating with the Commerce Department about how to proceed, but it is unclear whether they will be able to reach an agreement.

OPENAI PREPARES BIDIRECTIONAL VOICE MODE FOR ROLLOUT ON CHATGPT

OpenAI has started rolling out Bidirectional Voice Mode for ChatGPT. The company's new audio generation model, Bidi 1, lets the assistant speak, hear, and listen at the same time. It is able to hold the thread of a whole conversation and switch tasks on the fly if interrupted. The model can sing and beatbox, but there are some tight copyright restrictions. OpenAI has yet to make a formal announcement about the model, but some users are already seeing it in their model selectors.

INTRODUCING ENGRAM: SCALING COMPUTE ON YOUR CONTEXT

Engram is building AI models that continuously learn from a user's private context, such as documents, chats, code, and knowledge bases, instead of repeatedly rereading the same information in every session.

A NEW ERA OF SOFTWARE QUALITY STARTS TODAY

Momentic's new platform update offers autonomous QA testing, enabling teams to define product behavior and adapt tests to changes automatically.

FLUREE DB

Fluree DB is a graph database for data with integrated vector, text, and geo search.

NVIDIA AND AWS COLLABORATE TO BRING AI TO PRODUCTION AT SCALE

NVIDIA and AWS teamed up to optimize AI deployment at scale with new NVIDIA RTX PRO 4500 Blackwell GPUs in EC2 G7 instances, offering up to 4.6x AI inference performance.

GETTY IMAGES ACCUSED AI OF WHOLESALE THEFT. IT'S NOW AN OFFICIAL CHATGPT IMAGE PARTNER

Getty Images, once a fierce critic of how AI companies use creative content without permission, has struck a licensing deal with OpenAI to integrate its professionally licensed photos and visual assets into ChatGPT's search and discovery experiences. The partnership signals a broader industry shift, with rights holders and AI companies increasingly turning to formal licensing agreements rather than legal confrontations. For Getty, it's a new distribution channel and a vindication of its licensed-content stance; for OpenAI, it means access to one of the largest professional image libraries in the world.

HIGGSFIELD LAUNCHES ENTERPRISE MARKETING AGENTS BUILT ON NVIDIA

Higgsfield, a $1.3 billion AI video startup, launched Supercomputer 2.0, an autonomous marketing agent built on NVIDIA's toolkit that can run entire campaigns from ideation to posting, claiming 78% of Fortune 500 companies as clients — a figure not independently audited. The platform orchestrates over 35 media models across 20+ production pipelines and includes enterprise safety controls, though an auditability layer is still on the roadmap. To showcase the technology, a 15-person team used it to produce a 95-minute feature film in 14 days for under $500,000 — a fraction of a comparable traditional production's cost.

AMAZON'S NEW FIRE TV INTERFACE IS FINALLY ROLLING OUT TO MORE DEVICES

Amazon has started rolling out a redesigned Fire TV interface to current Fire TV devices and smart TVs, featuring faster performance, a cleaner layout, and content-focused sections (Movies, TV Shows, Sports, Live TV, and News) that help users find something to watch without hopping between apps. The update also deeply integrates Alexa+, reflecting Amazon's strategy to make Fire TV itself—not individual streaming apps—the primary destination for content discovery, following a trend already seen on platforms like Google TV, Roku, webOS, and Tizen.

KEY SOFT SKILLS TO SUCCEED AS A UX DESIGNER

Soft skills like communication, problem-solving, collaboration, and storytelling are essential for UX designers, not optional extras. A 2022 survey by the Interaction Design Foundation found that 73% of hiring managers prioritized communication and problem-solving over tool proficiency, chosen by only 13%. These intangible skills bind together UX activities and are largely transferable across professions.

THE ORGANIZATIONAL COST OF LOW TASTE

Organizations fail not from poor strategy but from weak "taste" — a shared standard that filters bad options before they demand justification. Without it, decision paralysis sets in, politics replaces clarity, and complexity accumulates through unchecked addition. As AI makes creation nearly free, judgment becomes the scarcest and most decisive organizational resource.

CAN JOHN TERNUS BRING THE FUN BACK TO APPLE DESIGN?

Apple's product designs have become increasingly uniform over the past decade, moving away from the bold, colorful, and distinctive designs that characterized many of its products in the 2000s. Recent signs, including the success of the colorful MacBook Neo and reports that incoming Apple CEO John Ternus plans to strengthen the role of Apple's design team, have fueled speculation that the company could be preparing a significant design refresh. If so, future Apple products may place greater emphasis on personality, visual differentiation, and more dramatic design changes between generations.

CAD COPILOT FOR HARDWARE TEAMS

Adam is a CAD copilot for hardware teams working across CADAM, Onshape, and Autodesk Fusion.