The Australian company “Ugg Since 1974” has rebranded to “Since 1974” for international markets following a lawsuit by Deckers Outdoor Corporation, the US owner of the “Ugg” trademark in over 130 countries. “Ugg” is a generic term for sheepskin boots in Australia, but Deckers has trademarked the term globally. The situation has sparked debate over cultural heritage and brand ownership.
Belonging extends beyond physical spaces to tools like Figma, initially built for designers but now empowers diverse collaborators. Non-designers often feel hesitant to use such tools, fearing judgment. Figma aims to bridge this gap with FigJam, Dev Mode, and Figma Slides, fostering inclusivity and encouraging everyone to embrace their role in design.
Login codes and other authentication methods often frustrate users with their intrusive and confusing experiences, highlighting the challenge of balancing security and usability. Improving this critical touchpoint is essential for enhancing user satisfaction and brand perception.
The UX job market has become increasingly competitive, with even seasoned professionals struggling to secure positions. Factors like the expiration of tax credits, rising interest rates, an influx of inexperienced UX professionals from boot camps, automated hiring systems, and the shift to remote work have contributed to this challenging landscape.
2025.01.16·articles.centercentre.com·16 min read·TLDR Design Discover podcasts that shape design's future, fuel your creativity, and keep you at the forefront of design trends.
This compilation features 100+ hero sections of indie/small internet business websites that generate $1,000,000 or more.
Robert Alexis Traiteur's rebranding by Paprika Design modernizes its visual identity with clean typography, a muted palette, and consistent platform elements. Balancing tradition with contemporary appeal, the update reinforces the brand's leadership in the catering industry.
Mott's Clamato Caesar underwent a modern refresh by Wedge, introducing the 'Bring on the Flavour' platform and a bold visual identity featuring Goudy Bold and a custom wordmark. The update ensures consistent packaging impact while preserving iconic brand elements and overcoming printing challenges on aluminum cans.
Infographics are powerful tools in graphic design. They transform complex data into visually appealing and easy-to-understand content. Properly designed infographics should include audience-appropriate material, strategic organization, visual appeal, and precise citations. They can enhance shareability, engage viewers, and leave lasting impressions, making them practical for memorizing information.
Developed by Sagi Polaczek and collaborators, NeuralSVG uses deep learning to generate scalable vector graphics.
Effective "no results found" pages engage users by using empathetic language, providing clear actions, and offering alternatives.
Rocket Mortgage has introduced a new logo to emphasize the emotional aspects of homeownership. The updated design features a heart-shaped icon that symbolizes the company's commitment to making the home-buying process more personal and client-focused. This rebranding effort aims to strengthen Rocket Mortgage's connection with customers by highlighting the sentimental journey of purchasing a home.
2025.01.15·links.tldrnewsletter.com·1 min read·TLDR Design Sonos CEO Patrick Spence is stepping down after a poorly received app redesign caused an 8% revenue drop and layoffs, underscoring the critical need for user-centered design and thorough testing. Tom Conrad will step in as interim CEO to restore user trust. The company has committed to improving the app with 16 updates.
2025.01.15·links.tldrnewsletter.com·2 min read·TLDR Design The World Economic Forum's 2025 Future of Jobs report warns that graphic design is among the most at-risk jobs from AI, with the field expected to decline rapidly. In contrast, UX and UI design roles are predicted to grow significantly, highlighting a shift towards AI-driven technologies and user experience enhancement.
AI's impact on human flourishing spans benefits, harms, and challenges like oversimplification, generalization, and lack of transparency. A balanced, human-first approach prioritizing empathy, authenticity, and well-being is essential to address these limitations and maximize AI's potential.
The "Fastest Gun in the West" problem arises when designers prioritize speed over quality, resulting in shallow outputs and limited stakeholder input. To address this, designers should engage stakeholders early, use low-fidelity tools like storyboards, and focus on aligning designs with customer goals and feedback.
A design system streamlines the creation of digital products, ensuring consistency, efficiency, and collaboration across teams. Like a recipe book, it standardizes components and processes, reducing redundancy and enhancing quality. It benefits everyone, offering faster launches, fewer mistakes, and a cohesive brand identity.
2025.01.15·learn.thedesignsystem.guide·5 min read·TLDR Design This UI kit helps you make beautiful, animated interfaces faster.
Choose from various facial features and accessories to create a Notion-style portrait that you can use as your profile.
The Toledo Museum of Art underwent a transformative rebrand to honor its legacy while embracing a modern, inclusive future centered on the idea that art's transformative power is for everyone in Toledo. This new identity, which features a dynamic logo, adaptable design elements, and thoughtful nods to the museum's history and community, has boosted museum visitation by 20% and exhibition ticket sales by 140%.
Design trends are shifting, with some predicting that 2025 will embrace minimalism over the bold maximalism of recent years, as seen in brands like Figma and Harvey Nichols.
Balancing creativity and productivity is essential for practical work. Individuals can maximize creative output while managing administrative tasks by understanding personal creative rhythms, tracking time, and creating structured schedules. Tools like Memtime help track and analyze work patterns, fostering a harmonious blend of creativity and discipline for optimal efficiency.
ARETE, a project by UCLAB at the University of Applied Sciences Potsdam, features an interactive visualization of the Latin alphabet's history. It highlights the temporal and formal relationships between various scripts and typefaces.
Understanding adaptive interfaces and human-AI interaction is essential for UX designers. The rise of conversation design roles due to AI advancements makes attending design conferences vital for staying competitive.
Designtide Tokyo showcased innovative designs by Japanese designers, including bamboo chairs, algae-pigmented tiles, and steel furniture.
Walmart has unveiled its first significant branding update in 17 years. Drawing inspiration from founder Sam Walton's iconic trucker hat, the refreshed logo features a bolder, blockier font and deeper hues of blue and yellow, symbolizing Walmart's commitment to evolving while staying true to Walton's principles. This update aims to position Walmart as a significant player in traditional retail and the expanding e-commerce market. 
2025.01.14·links.tldrnewsletter.com·2 min read·TLDR Design Adobe has introduced “Firefly Bulk Create,” a generative AI tool that enables users to edit up to 10,000 images simultaneously, streamlining tasks like background removal and resizing for various platforms. Available in beta, it features “Remove Background” and “Resize” tools designed for non-coders, particularly benefiting product marketers by automating repetitive editing processes.
Tesla has unveiled a refreshed Model Y, codenamed "Juniper," with updates like a physical turn signal stalk and improved ride quality. The 2025 Model Y, available in China and Asia-Pacific markets, offers two specifications with enhanced range estimates. Deliveries start in March, and mass production begins in Shanghai this month.
Generalists are becoming increasingly valuable in the design industry due to their ability to adapt to different roles and collaborate across various disciplines. With the industry moving away from strict specialization, generalists are crucial in bridging team gaps and driving innovation by integrating knowledge from multiple fields. Success in this evolving landscape requires designers to cultivate a mindset of continuous learning and curiosity.
Design tools can bias designers toward less accessible results by focusing on visual artifacts and lacking support for non-visual information, which affects outcomes. A Figma prototype addresses this by adding a tab for non-visual data, showing the potential to enhance accessibility and collaboration with developers.
Anti, a Norwegian creative agency, created a flexible and community-driven brand identity for Kulturhavna, incorporating participatory design, adaptable visuals, and a cohesive system of icons and typography. This approach fostered a sense of belonging, resulting in tangible community projects like a skate park, sauna, festivals, and more.
Generate and customize CSS easing functions with ease and magical precision using Easing Wizard.
Phase is a web-based animation tool that uses your Figma designs and offers real-time collaboration, teams, version control, and file-link sharing.
Create a custom Shopify theme using Webflow then seamlessly convert it into a fully functional Shopify store.
Figma has introduced three updates to frame presets in UI3 to improve design efficiency: new frames on blank canvases now start at the (0,0) origin point, frames remember the dimensions of the last-used frame, and a Quick-add feature allows easier insertion and duplication of frames. These updates streamline workflows and provide greater flexibility when working with frames.
In the evolving technology landscape, emotional resonance is emerging as the new competitive advantage for software, surpassing traditional features. Apps that deliver emotional engagement can create meaningful experiences, while those focused solely on functionality may fall short. With a projected doubling of applications by 2028, prioritizing emotional design will be essential to distinguish products in a crowded market.
Michael Bierut, a celebrated American graphic designer and Pentagram partner, reflects on his illustrious career, including designing iconic logos for Mastercard and Hillary Clinton. Named an Honorary Royal Designer for Industry in 2024, Bierut discusses his transition to an advisory role at Pentagram, emphasizing curiosity, collaboration, and the evolving landscape of graphic design.
Many designers rely on ineffective arguments that hinder progress.
2025.01.14·whydesignishard.substack.com·8 min read·TLDR Design Combining arrow icon variants with a "direction" property harms discoverability, increases memory usage, and complicates developers' tasks.
2025.01.14·alicepackarddesign.com·2 min read·TLDR Design Unveiled at CES, BMW's New iDrive system features a 3D heads-up display that spans the windshield, eliminating traditional dash gauges. It integrates augmented reality for navigation and driver assistance. The system will debut in the all-electric Neue Klasse platform's X-class SUV in 2025, enhancing driver-road connectivity and simplifying interior design.
TransPixar, Adobe's new AI tool, enhances VFX creation by generating transparent backgrounds in AI-generated videos, enabling realistic smoke, reflections, and ethereal effects. Developed with Hong Kong University, this tool helps studios and solo developers cut costs and compete by simplifying complex visual effects, promising significant advancements in film and video game production.
Apple is rumored to release the iPhone 17 Air this fall. It will feature a design approximately 2 millimeters thinner than current models, with a thickness between 5.5mm and 6.25mm. The model is expected to serve as a testing ground for future technologies, potentially leading to foldable iPads and iPhones. It may include Apple's in-house cell modem, codenamed Sinope, which debuted in the upcoming iPhone SE and Apple-designed Wi-Fi/Bluetooth chips.
The UX job market in 2024 faced significant challenges and resembled past downturns like the dotcom crash and the 2008 recession. Layoffs were high, with 35% of organizations reducing staff. Despite this, 70% of hiring authorities plan to recruit in 2025, hinting at a potential recovery, though future business sentiment remains cautious.
Before starting a design project, ask three key questions to help set the stage: What are the success measures? How will users benefit? What risks exist, and how can they be mitigated? Answering these questions clarifies goals, enhances user experience, helps anticipate challenges, and ensures a smoother project execution.
The use of U.S.-shaped logos has declined by 88% since the 1960s, with brands also moving away from terms like ‘American' in their trademarks. This trend suggests that emphasizing national reach is no longer a significant business differentiator. Instead, there's a growing emphasis on local pride, with increased use of area codes and state outlines in branding to appeal to consumers seeking small-batch, locally sourced products.
2025.01.13·links.tldrnewsletter.com·2 min read·TLDR Design Experiment with different font sizes and ratios to create a balanced type scale that can enhance the readability and aesthetic of any digital project.
Wegic is an AI web designer and developer that creates websites through simple conversations.
Design trends will focus more on visual execution than traditional research in 2025. Tools like Canva and Adobe Express will gain traction in corporate settings. The shift to low-key design tools, the prominence of design systems, and the role of AI will mark significant changes in the design landscape.