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Google is implementing stricter rules for bulk senders of emails in an effort to reduce spam and unwanted messages. Starting in 2024, bulk senders, defined as those sending over 5,000 emails to Gmail addresses in a day, will need to authenticate their emails, offer an easy unsubscribe option, and stay below a reported spam threshold.
Cognism found that its leads pipeline included more job titles than what was in its LinkedIn ads pipeline. This meant its targeting was too narrow and didn’t fully cover its ICP. Therefore, it switched from targeting by job titles to targeting by job functions and seniority and saw a 200% lift in engagement rate.
Users that visit an About Us page spend 22% more time on a site and are 5X more likely to make a purchase. The page should include a strong headline, a compelling value proposition, a unique company story, social proof, and easy-to-follow CTAs. This information should be communicated concisely so that it gets the points across without overwhelming the user.
Research shows that when people hold a product, they are up to 48% more likely to choose it or a product of the same shape and size. Brands like Apple are known for allowing customers to touch, hold, and interact with their products. These principles can be applied to online sales by showing a hand touching the product, a graspable product in the product’s field of vision, or providing vivid descriptions of how the product would feel when touched.
This dashboard provides a history of official algorithm updates as well as current incidents related to crawling, indexing, and serving. If you notice issues with or changes to your SEO performance, this dashboard might provide insight into why. It also provides an RSS feed URL to help keep track of updates more easily.
This post shares 10 tools the author used to write a single blog post. There are also several other tool suggestions mentioned in the comment thread worth noting down.
This author’s think piece is a self-reflection of lessons he picked up on persuasion marketing in his career. He provides anecdotes and examples from past brands he worked with to highlight 5 concepts: overcoming consumer indifference, storytelling trumping data, and the power of social comparisons, convenience, and effective messaging.
As inflation abates, consumers are reportedly still going to spend cautiously this holiday season. This article highlights the importance of emphasizing pricing and value propositions in ads and campaigns, personalizing offers via loyalty programs, and offering sustainable product fulfillment options.
Leaked documents in Google's antitrust lawsuit confirm that Google uses click data in its ranking algorithm, despite previous denials. This revelation reinforces the importance of design, user experience, and meaningful engagement in SEO efforts.
A fun graphic of the top email subject line words that increased open rates when used.
A quick anecdote on PayPal, where revenue retention may be more important than customer numbers. This is true if you have value concentration in your customer base (e.g. making 80% of revenue from 20% of customers).
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Amazon RDS (Relational Database Service) offers automated management, backups, and scalability, but it comes at a higher cost. On the other hand, self-hosted databases may be cheaper price-wise, but can end up eating up more developer time. This article compares using RDS versus self-hosting.
Docker Compose can be used to manage local development environments for web projects. However, when working on multiple web projects, it’s common to run into port clashes. This article introduces a few files that allow individual developers to customize development setups without impacting configurations. It also introduces Traefik, a reverse proxy tool, to simplify routing and access to different projects.
If you’ve ever attempted to create a responsive type that seamlessly adapts and scales between pre-determined sizes within a type scale based on viewport or container widths, you may have wrestled with JavaScript or wrangled with CSS calculators. Thankfully, it is possible to create truly fluid type scales with composable and responsive type utilities that let your type resize and adapt to the viewport or container width.
This article is very critical and raises serious doubts about the future of Bun. The author makes a parallel with Yarn - how it was very hyped in the beginning but eventually npm caught up. The article dives deep into how Bun actually compares with npm, looking into Bun macros, APIs, and language support.
The advantages of using an up-to-date software stack may appear self-evident: enhanced functionality, a more productive development environment, the convenience of using the latest documentation, and stronger security protocols. However, there are more implicit advantages too, such as emphasizing a culture of innovation and improving team motivation.
Generate, modify, and visualize JSON data with ease. JSON Generator also has templates for common JSON data items.
Trigger.dev is an open source background jobs framework for TypeScript. It has features like API integrations, webhooks, scheduling, and delays. Furthermore, it’s able to handle long-running jobs without function timeouts and with auto-resuming features.
LocalPilot allows you to use GitHub Copilot on your Macbook locally with one click. It’s powered by local LLMs like LLaMA 2.
Bootstrapped companies are businesses that don’t take external funding. Many of these companies fly under the radar. This article focuses on five bootstrapped companies that started in various ways, like as a side project, and grew over time. The key takeaways are that bootstrapped companies usually grow slower, focus on simplicity, and make pragmatic engineering choices. For engineers, they offer more flexibility and stability during downturns compared to VC-funded companies.
npm’s compression strategy currently relies on the gzip compression algorithm. However, alternative compression algorithms, like Brotli and ZStandard, could modernize npm and make it smaller in size. A gradual transition plan may help overcome challenges in implementing such algorithms in npm, such as supporting backwards compatibility.
Database migrations are difficult in practice. This article lists four reasons why, such as the fact that schema state is hard to version control.
ChatGPT.js is a powerful JavaScript library that allows for super easy interaction with the ChatGPT DOM.
A simple code example of detecting failed requests using the browser.webRequest extension API.
This article breaks down monolithic frontends into smaller, manageable pieces and uses diagrams to show how state management works in such architectures.
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Microsoft's Satya Nadella says that a deal to be the exclusive search provider on Apple devices would be a game-changer for Bing. The company was prepared to give Apple all of the economic upside of a deal if Apple were to switch to Bing. It was willing to hide the Bing brand and respect any of the company's privacy wishes. Microsoft was willing to make the deal at any cost due to the data it would gain access to if it became the default search engine for Apple devices.
Chromebook Plus is a new certification to help shoppers identify high-quality Chromebooks. It will be awarded to laptops that have an Intel Core i3 or higher or AMD Ryzen 7000 CPU, an iPS panel with at least 1080p resolution, a 1080p webcam, 8GB of RAM, and 128GB of storage. Chromebook Plus-certified devices will have access to several AI-powered features such as a magic eraser tool in Google Photos, improvements to lighting and noise cancellation in video conferencing, and Offline File Sync.
Scientists have been working to standardize image formats for biological microscopy data for two decades. There are now around 160 standard file formats. A new project aims to shrink that number of formats down to a small handful. Having a common format would make it much easier for scientists to do their work - many are currently dealing with formatting issues by relabeling data by hand. There are several cultural and technical barriers to overcome before the project can become successful.
The BlueWalker 3 communications satellite can turn ordinary smartphones into satellite phones. It is the brightest satellite in low Earth orbit yet, and there are concerns that it may usher in a new generation of satellites that create way more light pollution than their predecessors. The satellite is bright due to its large size. It is about as bright as the eight-brightest star visible from Earth.
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It’s not always easy to make sense of Elasticsearch health and performance data. This handy cheatsheet
Unicode is a standard that aims to unify all human languages and make them work with computers. In practice, it is a table that assigns unique numbers, called code points, to different characters. This article explains what Unicode is and how it works. It covers all the basics as well as some advanced concepts and why some 'bugs' occur with certain characters.
Nue is a library for building user interfaces. It is a user-friendly alternative to frameworks like Next.js, Vite, and Sveltekit. Nue uses an HTML-based template syntax perfect for UX developers focusing on interaction design, accessibility, and user experience. Examples of Nue components are available in the article.
Mixed messages from Flexport founder Ryan Petersen during an on-stage interview a week after Petersen forced Clark out as CEO underscored the dysfunction surrounding the sudden firing of Dave Clark, who was previously one of Jeff Bezos' top deputies. Petersen had publicly criticized Clark for his decisions just days earlier, yet he praised Clark's work and expressed admiration for his achievements during the interview. This article tells an account of Clark's last few days at the company based on conversations with people close to Clark and Petersen.
U2 played the first-ever show at the Las Vegas Sphere on September 29. The band will play in a series of performances at the venue through the end of December, with the cheapest tickets going for around $400. Videos posted to social media show how breathtaking shows in The Sphere can be. Videos taken by concertgoers from inside The Sphere are available in the article.
This article details the journey of how a developer built a generative machine-learning model that can create true-type fonts.
Companies forcing ultimatums on employees will lose talent and struggle to hire as employees start countering companies' ultimatums with their own.
daktilo is a command-line program that plays typewriter sounds every time you press a key.
Zig is a programming language that has a small following - but the third-highest Admired score on last year's Stack Overflow Developer Survey.
Generative interfaces, which need to be designed individually for every task, could be compiled just in time with generative AI, enabling a much more customized experience.
Speculative fiction like Jurassic Park weave thought experiments into the narrative - they contextualize important questions without easy answers.
Cloudflare unveils "Workers AI," a serverless AI inference platform on its global GPU network. Workers AI features popular open-source models and collaborates with Hugging Face.
Humane Inc unveiled the "Humane Ai Pin", a screenless wearable designed for AI integration, at Paris Fashion Week in collaboration with Coperni. The device offers AI-powered optical recognition, laser-projected displays, and prioritizes user privacy without requiring smartphone pairing.
Rewind Pendant is a wearable that captures what you say and hear in the real world and then transcribes, encrypts, and stores it entirely locally on your phone.
The UniLM group at Microsoft has done some great work in the past few years around natural language. With the suite of Kosmos models, they’ve recently moved into images. This specific instantiation is for reading text-intensive documents from an image and generating the text or markdown for that document. It is similar to the recent Meta work for academic OCR.
Training top-notch video models usually need huge resources, often beyond what academia can access. Researchers have found a way to train these models using just one machine with eight standard GPUs in a day.
Researchers have developed a new way to improve vision-language models, which are models that understand both text and images, using just natural language prompts.
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Mode Mobile’s paradigm-changing EarnPhone has helped consumers earn $150M+. Now, at $50M+ in revenue and growing rapidly, all eyes are on Mode’s Pre-IPO Offering
Language models are limited by their context length. The context length is usually limited by compute hardware and clever algorithmic updates. This is an algorithmic update that streams the tokens through the attention mechanism to allow theoretically infinite context window size. Usually, these claims fall over at scale, but this one seems robust as it can work on existing pre-trained models without fine-tuning. Will it make the forgotten middle issue worse though?