Designers can avoid shadow planning, or copying existing designs, by not relying on analogies like “It's like Amazon but for pets.” Instead, they should define value propositions by identifying target users, key problems, provisional personas, and unique selling points. This keeps designs contextually relevant and protects creative control, especially as AI threatens to standardize interfaces.
2025.05.20·dataanddesign.substack.com·8 min read·TLDR Design Jaguar's 2023 rebrand by Accenture Song aimed to position it as an all-electric luxury brand by 2026 but ended up alienating loyal fans, confusing new buyers, and cutting sales nearly in half. Critics say it dropped emotional and visual assets without a strong new identity. As Jaguar seeks a new agency, the lesson is clear: rebrands should evolve identity and preserve emotional connection, even in a tech-driven future.
A tool that stylishly reduces image file size using old-school dithering, which mimics missing shades with dots for faster web loading.
Curated collection of fictional brands from films, series, and video games, presented with real-world brand design principles and contextualized within their original works.
Select component instances you want to copy, and they'll be assigned to a new copy of their original master component. Keep the text, images, and other variations in your instances without having to repeat yourself.
Designers should choose battles wisely in companies that claim to be design-led but sideline design in decisions. Despite evidence of better performance, many still see designers as service providers, leading to burnout. Spot chances to influence, like leadership interest or design debt work, but know when to walk away. In interviews, ask about design's role in strategy, reporting, impact, and past challenges.
The Diamond Circle is a new framework for the AI era inspired by Simon Sinek's Golden Circle. As AI and automation reshape work, adaptive processes and continuous learning are becoming essential. This shift addresses younger professionals' concerns about unstable careers, emphasizing that flexible skills and learning offer more control than fixed roles.
Forward-thinking firms are creating modular, flexible brand frameworks that maintain consistency while adapting to specific needs, with research showing this approach can increase revenue by 10-15% while reducing costs.
Lean startup environments, the evolution of product design into a strategic role, AI automation of junior tasks, and remote work have collectively eliminated traditional pathways for new designers.
UX teams should operate as strategic business units by aligning with executive goals, focusing on measurable outcomes, managing risk, and proving business impact to gain influence and resources.
Wix has launched Wixel, an AI design tool for non-designers to create professional visuals quickly. Wixel blends image editing, layout design, and AI content in one platform with background removal, image generation, and brand styling features. There is a free tier and a Pro plan for small businesses and creators. While handy, it feels like a version 1 that may trade originality for ease.
Companies are rapidly hiring freelancers for AI agent implementation, with global search interest up 18,347% and 19,033% in Germany. This boom reflects growing interest in agentic AI despite limited in-house skills. At the same time, the demand for freelancers to “humanize” AI content is up by 641%. Workflow tools like Go High Level and Substack also see rising demand, up 1,489% and 2,028%.
NABS, a century-old charity supporting mental wellness in advertising, media, and marketing, has unveiled a vibrant new identity by agency Nice and Serious to enhance its visibility and impact. Centered on the theme of "The Unstoppable Ally," the rebrand features accessible typography, bold visuals, and a hands-on, compassionate tone to communicate its mission better and reach a broader audience during a growing mental health crisis.
AI design tools like Bolt, Lovable, and Figma Make are speeding up software prototyping, cutting reliance on traditional workflows. This shift redefines designers' and developers' roles to focus more on system thinking and adaptability than experience. As UI work commodifies, real value lies in strategy, collaboration, and crafting unique experiences beyond AI's reach.
Figma Sites promises to let designers publish interactive websites directly from Figma, but it currently produces cluttered, non-semantic code that lacks accessibility and SEO best practices. Despite being marketed as a production-ready tool, the output quality suggests it's more suited for prototyping than real-world deployment. Designers should critically assess such tools and advocate for solutions, prioritizing clean, maintainable, and standards-compliant code.
Screens act as vital memory aids, much like chalkboards for Einstein, freeing our brains by holding information. Instead of eliminating screens, we should improve them and rethink the content and business models behind them. Screens enable fast visual processing and offer lasting reference, something voice interfaces can't match, making them powerful cognitive tools.
Socialmotion.ai lets you create scroll-stopping videos that sell. No studio or editing software is needed.
CodeDesign.ai makes it easy to build websites with AI-generated pages, responsive design, and tools to host, publish, or export.
Fluig AI empowers you to transfer documents or creative ideas into clear, professional diagrams in seconds, easily converting between diagram formats in one click.
Design systems often rely on rigid hierarchies that clash with users' mental models, limiting adoption. A better approach is using folksonomies—user-created tags like Gmail labels or hashtags—which allow flexible, intuitive organization. This encourages collaboration and discovery, though it needs identity, moderation, and curation. Unlike AI classifiers, folksonomies reflect human intent and meaning.
Figma's monetization hurts trust and defies product-led growth. Upgrading from free is confusing, with misleading formulas, hidden settings, and unclear pricing. It can auto-add seats without notice, doubling costs and penalizing collaboration—its key feature. Canva, by contrast, offers more straightforward pricing and a more collaboration-friendly setup.
2025.05.19·adplist.substack.com·15 min read·TLDR Design Bertone Studio crafts detailed hand-drawn animations and illustrations, blending psychedelic and folk art with global culture to emphasize personal expression and craftsmanship over automation.
Commercial AI training with copyrighted works likely goes beyond fair use, especially when it competes with existing content.
Webflow has enhanced its commenting for better team collaboration, adding custom code support in preview, on-canvas comments for CMS pages, and Slack, Asana, and Zapier integrations.
2025.05.19·wf-blog-2021.webflow.io·4 min read·TLDR Design TikTok has launched AI Alive, which turns photos into animated videos with movement and effects using the Story Camera. Safety measures include moderation, AI labels, and C2PA metadata. The tool reflects the growing trend of AI features on platforms like Instagram and Snapchat.
Apple's Machine Learning team built Matrix3D, a photogrammetry model that makes detailed 3D reconstructions from only three 2D images using a unified process. It uses masked learning like early Transformer AI, training effectively on smaller datasets. Aimed at devices like Apple Vision Pro, Matrix3D is open source on GitHub with sample videos and point cloud demos online.
Google has updated Chrome for Android to allow text zoom without altering layouts. Its desktop OCR tool now detects text in scanned PDFs. TalkBack adds AI image descriptions and follow-up questions, while Android 15 introduces Expressive Captions for real-time audio captions in select countries.
Vibe coding helps designers prototype data visualizations with Apache ECharts instead of static Figma mockups. ChatGPT offers a safe sandbox to generate and test code, improving clarity and communication with engineers. It reduces friction in designing interactive elements and best expresses design intent within defined systems, not full production.
AI is a tool in evolving UX, not a threat to UX careers. Like past shifts with automated testing and remote research, UX still focuses on building better products. Some methods may be automated, but human skills like problem definition, questioning, evaluation, and understanding behavior stay essential as AI-driven research methods grow.
Warner Bros. Discovery is reversing its 2023 decision by rebranding Max back to HBO Max, embracing both the legacy and cultural weight of the HBO name. The move, paired with a self-aware and humorous social media campaign, highlights the power of acknowledging missteps and reconnecting with audiences through authenticity and cultural relevance.
2025.05.16·links.tldrnewsletter.com·3 min read·TLDR Design Airbnb has launched a major redesign of its app to expand beyond accommodations into services and experiences, with VP of Design Teo Connor leading the 18-month project to integrate a wealth of new offerings while maintaining a simple, beautiful user experience. When reflecting on her journey from a London design studio to Silicon Valley, Connor emphasized the importance of courage, craft, and curiosity in building scalable design systems that align with both user needs and business goals.
Many senior tech professionals are finding today's job market and workplace dynamics significantly less rewarding, as the rise of AI, changing evaluation criteria, and tighter funding have devalued once-critical leadership and team-building skills. The transition to foundational models like LLMs is reshaping both product and software development, creating a high-stakes environment where staying engaged and adaptable is essential to remain relevant and employed.
Create high-converting product photos and ads in seconds.
Preswald is the fastest way to turn Python scripts into interactive data apps, dashboards, and internal tools.
Instantly get a personalized launch roadmap, content templates, and channel strategy built to help your product grow from day one.
Audio-Technica's AT-LPA2 is a transparent turntable with a 30mm acrylic base and 20mm platter for visual impact and vibration control. Its minimalist design separates the power supply and controls into an external unit to keep the chassis clean and uncluttered. A redesigned carbon fiber tone arm complements the sleek, futuristic aesthetic.
Figma Sites (beta) generates poorly structured code with significant accessibility issues. One navigation link shows divs misused as links, keyboard failures, duplicated text for screen readers, ignored motion settings, and unannounced new tab links. The site also has inconsistent headings, random landmarks, missing image alt text, text overflow at large fonts, and wrong language tags. A good design-to-code tool should avoid such basic mistakes.
Localization in a Figma design system requires restructuring tokens for themes, density, and grouped languages. Challenges include typography limits, CSS line-height mismatches, font issues, and ghost variables. The solution is to use JSON files, manual typography tweaks, and a cheat sheet to guide designers on text expansion, RTL layouts, and cultural needs.
2025.05.16·smashingmagazine.com·15 min read·TLDR Design Airbnb has evolved from a home-booking platform into a comprehensive travel companion that offers services like manicures and personal training alongside experiences such as food tours, all integrated into a redesigned app. The in-house design team aimed to preserve the brand's essence while enhancing usability, introducing a softer, more intuitive interface and new features like a dynamic “Trips” tab and guest-to-guest communication to reflect modern travel needs.
Taxi Studio rebranded the insurance start-up Yoloh with a playful yet credible visual and verbal identity centered on the idea of “dejumbling insurance,” leading to a tenfold increase in valuation and successful seed funding. The rebrand introduced distinctive elements like the ambigram logo, a human-like hand mascot named Andi, and a warm, accessible tone, helping Yoloh stand out in a traditionally conservative industry and appeal to a broad, multi-generational audience.
Minimalist posters use limited elements, white space, and straightforward typography for clear, bold messages, while maximalist posters use complex visual layers and bold colors for immediate impact and excitement.
GitHub has taken the Global Accessibility Awareness Day GAAD Pledge to improve open source accessibility by empowering people with disabilities to contribute, increasing assistive technologies, and enhancing mainstream project accessibility.
Despite high anticipation for Wicked: For Good, fans are disappointed by the new poster's lackluster design, criticizing its poor contrast, artificial visuals, and sloppy editing, especially when compared to the iconic original Broadway artwork.
Over 400 UK creatives, including Paul McCartney and Elton John, urged the prime minister to back an amendment requiring AI firms to reveal which copyrighted works they used for training. They argue this would prevent copyright theft. The government's opt-out proposal is seen as too weak. Baroness Kidron says UK creative industries should not be sacrificed to tech companies.
Google unveiled Material Three Expressive, a bold Android design with vibrant colors, lively animations, and customizable UI, to attract younger users. Arriving in the Android 16 beta soon, it adds Live Updates for urgent info and more flexible Quick Settings. The flashy look targets Gen Z but may not sway iPhone fans.
Apple may launch a bold 20th anniversary iPhone in 2027 with a bezel-free all-glass design, 4-sided bending display, and under-display camera. It could use tech from Samsung and LG, plus a solid-state battery. These innovations aim to end smartphones' “boring era” with a transformative device.
In this era of fast AI growth, ecological crisis, and cultural divides, thoughtful design is essential for survival. We face a clear choice: embrace purposeful design that builds lasting connections or fall into an “anti CRAFT” approach of complacency and apathy. There is no middle ground - organizations and individuals must choose design or risk irrelevance.
Design systems are more than just component libraries - they are dynamic frameworks for building digital experiences. Like cities that grow from essential infrastructure to vibrant neighborhoods, design systems should provide a flexible, purpose-driven foundation that encourages creativity and maintains cohesion.
A diverse group of designers shared beliefs ranging from user clarity, emotional resonance, and trust to embracing chaos, simplicity, and transformation. Each stands by a personal “design hill,” like “print it out,” “make mistakes,” or “fight for the guest experience.” These views show design as a craft and mindset rooted in purpose, emotion, and human connection.
Migma AI generates complete, on-brand emails from simple prompts. It pulls live content, creates images, and formats emails for consistent appearance across platforms.