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KRAKEN'S INK L2 IS LIVE ON MAINNET

Months ahead of schedule, Kraken has launched its L2 built on Optimism Superchain technology. Kraken's testnet was a resounding success with millions of transactions, pressuring the company to release while interest was high. The L2 launched with various infrastructure and app partners.

2024.12.19
threadreaderapp.com1 min readTLDR Crypto

AI-POWERED BASE WHITEPAPER

Eternal AI has released a plan to integrate AI into Base's smart contracts through its AI Kernel to transform traditional rule-based contracts into dynamic systems. The proposed architecture includes a decentralized network of GPU nodes operating under a novel Proof-of-Compute consensus mechanism. Potential applications include intelligent crypto wallets, autonomous oracles, and adaptive DAOs.

2024.12.19
x.com15 min readTLDR Crypto

COINBASE 2025 CRYPTO MARKET OUTLOOK (2 HOUR READ)

Coinbase expects the crypto market to see transformative growth in 2025, building on institutional adoption through ETFs that have already attracted over $30.7 billion in inflows. The expansion of stablecoins, which saw 48% growth in 2024, a more friendly regulatory environment, and the potential Bitcoin Strategic Reserve, promise to make 2025 a watershed year. Major technological innovations, including Layer 2 scaling, RWA tokenization, and wallet abstraction are helping to make crypto ready for mass adoption.

2024.12.19
coinbase.comTLDR Crypto

THOUGHTS ON DESCI

Thought leader Tarun Chitra shares his thoughts on where genuine value in DeSci lies, acknowledging that a lot of the space is filled with scams. Projects like ResearchHub are reducing the issues with the academic industry and aligning incentives for quality research, and Stadium Science is leveraging decentralized mechanism design via prediction markets to encourage advancements. Chitra bashes projects like Pump Science for raising money and not providing outcomes.

2024.12.19
threadreaderapp.com1 min readTLDR Crypto

APPLE'S APP STORE IS INVITING ME TO ‘SEARCH THE WAY YOU TALK'

Apple's App Store now supports natural language search, letting users describe what they need using conversational phrases instead of specific keywords. Introduced in iOS 18.1, this feature aims to make searching more intuitive and user-friendly and improve discoverability for a broader range of apps. While early feedback highlights its effectiveness for general queries, more complex searches or niche requirements might still produce inconsistent results, indicating room for further refinement.

2024.12.19
theverge.com3 min readTLDR Design

META RELEASES VIDEO SEAL, AN OPEN SOURCE WATERMARKING TOOL FOR AI VIDEO

Video Seal by Meta is an efficient, open-source video watermarking solution for AI content verification challenges. It uses temporal watermark propagation, requiring fewer processed frames and enhancing speed and robustness against manipulations like compression and cropping. Released under the MIT license, it includes code, models, and demos, fostering collaboration to advance digital rights management.

2024.12.19
maginative.com2 min readTLDR Design

GOOGLE'S WHISK AI GENERATOR WILL ‘REMIX' THE PICTURES YOU PLUG IN

Whisk, Google's new AI tool, generates images using other images as prompts for subjects, scenes, and styles. It supports multiple input images and optional text prompts and allows refinement. Powered by the latest Imagen 3 model, Whisk emphasizes rapid visual exploration, while Veo 2 enhances video generation with improved cinematographic understanding and fewer distortions.

2024.12.19
theverge.com2 min readTLDR Design

THE NEW EUROVISION LOGO HAS TRIGGERED A DEEP DESIGN DEBATE

The unveiling of the Eurovision Song Contest 2025 logo for Basel has sparked debate. Fans criticized its lack of novelty, as the design closely resembles previous years' logos and shifts focus to surrounding branding elements like stage design and motion graphics. While Eurovision defended standardization as necessary for consistent global branding, many lament the loss of unique, event-specific logos that once added personality and excitement to each year's contest.

2024.12.19
creativebloq.com5 min readTLDR Design

DISCOURSE OR 'DISS-COURSE'?: CANCELING CRITICISM CULTURE

The culture of criticism in design often leans toward negativity, with online platforms amplifying misinformed and hostile comments that overshadow constructive debate. While critique is essential for growth, fostering a more thoughtful and respectful approach could help shift the focus toward meaningful and productive discussions.

2024.12.19
creativeboom.com10 min readTLDR Design

APPLE'S FOLDABLE IPAD COULD BE THE DREAM ALL-IN-ONE I'VE ALWAYS WANTED

Apple is rumored to be developing an 18.8-inch foldable iPad for release around 2028, potentially bridging the gap between a laptop and tablet to address current iPad Pro limitations. While details remain uncertain, the device could introduce new multitasking features and offer a more versatile "iPad Ultra" experience for a broader range of users.

2024.12.19
9to5mac.com4 min readTLDR Design

AI USER RESEARCHER

Let users request features and highlight bugs to your AI agent. Receive key insights as bite-size summaries.

2024.12.19
userfeedchat.comToolTLDR Design

HERO SECTION LIBRARY

Explore a handpicked library of stunning website hero sections designed to captivate and engage.

2024.12.19
supahero.ioToolTLDR Design

THISAWAY LIVENS UP LUNCH, WITH FRESH IDENTITY FOR STREET-FOOD DELIVERY BRAND

Karnival, a London-based catering business specializing in street food, partnered with branding agency Thisaway to highlight its fresh and bold offerings through the concept "Hungry for more." The revamped identity features hand-drawn stickers, rugged wrappers, vibrant visuals, and a bold logo by lettering artist Oli Frape, earning praise from founder Jason Mulhall.

2024.12.19
creativeboom.com3 min readTLDR Design

DOES THINKING ALOUD UNCOVER MORE USABILITY ISSUES?

The Thinking Aloud method helps uncover usability issues by capturing users' real-time thoughts during product interaction. It reveals hidden problems, clarifies user behavior, identifies expectations, and detects emotional responses. While it offers rich qualitative data, challenges include altered behavior, participant discomfort, and time-intensive analysis.

2024.12.19
loop11.com13 min readTLDR Design

FONTS FROM PINTEREST PREDICTS 2025

Pinterest's 2025 trends highlight Adobe Fonts and custom typography, showcasing over 20 fonts like Futura PT and Roca, with themes like condensed lettering and tight kerning inspiring creative design choices.

2024.12.19
maketypework.com9 min readTLDR Design

GIPHY UNVEILS TREND FORECAST FOR 2025

Verbose language is making a comeback. Words like "lugubriousness" and "capacious" are gaining popularity. Group chat slang is also on the rise. Terms like "gm chat" and "hey chat" are defining how Gen Z communicates. Millennial slang is fading. Searches for terms like "ijbol" and "aura" are growing. Viral animal influencers are taking over. A smoking duck and a dancing raccoon are leading the way. Nostalgia for the early 2000s is strong, with people searching for "digital camera" and "hopecore."

2024.12.19
links.tldrnewsletter.com2 min readTLDR Marketing

TEMU'S AGGRESSIVE AD SPEND FUELS POPULARITY IN WESTERN MARKETS, AT A COST

Temu, owned by PPD Holdings, is the most downloaded app in the US App Store due to aggressive pricing and ad spending, including $2 billion on Meta ads in 2023. Despite losing $7 per order and 94% of surveyed users not trusting it, Temu continues to grow, leading app rankings in markets like the US, UK, Germany, and Spain. It has faced criticism, including allegations of forced labor and data mishandling, but its heavy promotions, such as $15 million in giveaways, sustain its rise. Temu's performance in the US serves as a testing ground for refining its strategy.

2024.12.19
warc.com2 min readTLDR Marketing

2024'S MOST OVERHYPED MARKETING TRENDS, ACCORDING TO CMOS

Performance marketing metrics like ROAS are facing criticism for overstated effectiveness, according to CMOs. Outdated influencer strategies and inauthentic celebrity endorsements were also mentioned as failing to build audience trust. Lastly, AI-generated creative and identity-based ad tech were also flagged as overhyped trends in 2024.

2024.12.19
links.tldrnewsletter.com3 min readTLDR Marketing

HOW TO DIFFERENTIATE YOUR PRODUCT

70% of B2B startups struggle with clear differentiation in competitive markets. This article outlines a framework that focuses on selecting a competitive alternative and defining distinct differentiation, such as binary or degree-based approaches. Real-world examples include Slack replacing email and DuckDuckGo prioritizing privacy over data tracking.

2024.12.19
growthunhinged.com7 min readTLDR Marketing

WHEN FASTER DELIVERIES BACKFIRE

Research shows that faster-than-expected deliveries in ecommerce increase product returns. For every day a delivery arrives early, return rates rise by 3.8%, with new customers seeing a 4.26% increase per early day. High-priced items are more likely to be returned, while popular ones are less affected. The effect stems from cognitive dissonance; rapid deliveries leave buyers doubting their decisions. To reduce returns, retailers should provide accurate delivery windows, offer slower shipping options, and send post-purchase communications emphasizing product benefits.

2024.12.19
app.sciencesays.com3 min readTLDR Marketing

SUMMARAIZE

SummarAIze repurposes content from audio and video into shareable social posts, email content, quotes, and more. It supports formats like MP3, MP4, and YouTube links.

2024.12.19
summaraize.comToolTLDR Marketing

WHY MOST MARKETERS ARE USING AI WRONG (AND HOW TO FIX IT)

To use AI effectively, there are 3 key principles that distinguish strategic use from mere experimentation. First, skill is essential - different AI models should be orchestrated for specific tasks, much like a conductor leads an orchestra. Second, AI's true value comes from asking the right questions, not just finding answers. Lastly, AI should be applied to complex areas like segmentation, targeting, and positioning, where it can deliver the most impactful results.

2024.12.19
marketingweek.com6 min readTLDR Marketing

2025 SOCIAL MEDIA, CONTENT, AND CREATOR PREDICTIONS

Social media is expected to see a shift toward episodic, mid-form storytelling, interactive content, and the standardization of in-house content creators. TikTok's future remains uncertain, but its potential ban could lead to TikTokers transitioning to YouTube. Instagram and YouTube Shorts are poised for growth, with LinkedIn evolving into a more casual and interactive space. There's a rising focus on creative consistency and SEO-rich captions, while brands risk over-prioritizing Gen Z and neglecting Millennials. Employee-generated content and ghostwritten personal brands are likely to flop, but executive branding will thrive, especially among underrepresented leaders.

2024.12.19
futuresocial.beehiiv.com11 min readTLDR Marketing

WHY CUTTING ADVERTISING HAS DEEP, LONG-LASTING COSTS TO BRANDS

Cutting advertising budgets can have long-term impacts, with one retailer losing two-thirds of its revenue and 43% of holiday sales. OptiMine's research shows that reducing spend damages brand awareness, making it harder and costlier to regain customer trust. Longer-term channels like TV and radio often face cuts despite their critical role in driving top of the funnel volume.

2024.12.19
forbes.com9 min readTLDR Marketing

USING REDDIT FOR MARKETING: WE RESEARCHED SO YOU DON'T HAVE TO

Reddit boasts over 100,000 subreddits, offering marketers unmatched audience targeting opportunities. Its unique culture rewards authenticity, with 90% of users trusting the platform for learning about brands and products. Brands like Semrush and Chevrolet successfully leveraged Reddit's niche communities to drive engagement and awareness, while others like EA Games have failed and attracted criticism.

2024.12.19
links.tldrnewsletter.com9 min readTLDR Marketing

INTRODUCING TANSTACK START

TanStack Start is a new meta-framework that adds a thin server layer to TanStack Router, enabling server-side rendering without sacrificing Router's functionality. Unlike other meta-frameworks, Start avoids performance issues by using isomorphic loaders, which run on both the server (for initial load) and the client (for subsequent navigations), using client-side state and caching. This approach solves the "impedance mismatch" between server-side data loading and client-side state management, preventing unnecessary data refetches.

2024.12.19
frontendmasters.com19 min readTLDR Web Dev

OPTIMIZING RUBY'S JSON, PART 1

This developer improved the performance of Ruby's json gem, making it the fastest JSON parser and generator in many benchmarks. These improvements actually weren't that complex, as most of them came from simple optimizations discovered through profiling and focusing on areas like redundant UTF-8 checks and inefficient buffer allocation.

2024.12.19
byroot.github.io17 min readTLDR Web Dev

HOW WE THINK ABOUT THREADS' IOS PERFORMANCE

The Threads iOS team prioritized performance to maintain a positive user experience during the app's rapid growth, tracking key metrics like image load times (%FIRE), content delivery speed (TTNC), and post success rate (cPSR). They reduced app size, used a new latency measurement tool (SLATE), and implemented features like Drafts for better reliability. A boundary test revealed the negative impact of navigation latency on user engagement, highlighting the importance of quick loading times.

2024.12.19
engineering.fb.com18 min readTLDR Web Dev

A SIMPLE PROGRAMMING PRODUCTIVITY TRICK: LEAVE WORK UNFINISHED TO REACH FLOW

Leave work slightly unfinished in order to reach a productive “flow state” easier the next day. Learn keyboard and mouse shortcuts, maintain a list of common commands and references, and learn to say “no” more often. This includes saying “no” both in terms of choosing technology and tasks that align with your goals and priorities

2024.12.19
read.engineerscodex.com5 min readTLDR Web Dev

MENTORING SOFTWARE ENGINEERS OR ENGINEERING LEADERS

Mentoring is valuable for professional growth. A few different approaches to finding mentors include seeking internal mentors at large companies, considering paid coaches for engineering leaders at smaller companies, and connecting with experienced individuals both in-person and online. Mentoring doesn't have to be formal and structured, as even informal mentorship can be valuable and initiated by simply asking someone you admire for their time and advice.

2024.12.19
blog.pragmaticengineer.com18 min readTLDR Web Dev

MUSOQ

Musoq is an open-source project that provides SQL-like querying capabilities for data sources like files, databases, and APIs without the need for a traditional database. It's designed for efficient ad-hoc querying of smaller to medium-sized datasets and has plugins for various data sources (filesystem, Git, JSON, AI models, etc.).

2024.12.19
github.comGitHub repositoryTLDR Web Dev

BASE UI

Base UI is a set of 25 unstyled React components that are easily installable via npm. They can be animated using CSS transitions, CSS animations, or JavaScript animation libraries.

2024.12.19
base-ui.comToolTLDR Web Dev

THE RAM MYTH

The article challenges the common misconception that modern computer memory behaves like ideal random-access memory, arguing that this assumption leads to inefficient data sharding algorithms. For large datasets, a seemingly slower algorithm using radix sort, which prioritizes ordered memory access, outperforms the standard approach. This improvement is from reducing cache misses, shown by code examples and benchmarks that demonstrate speedups from 2.5x to 9x.

2024.12.19
purplesyringa.moe7 min readTLDR Web Dev

JAVA IN THE SMALL

Java can be used for small programming tasks, as recent language features have improved its suitability for scripting. Modern Java allows for launching `.java` files directly without explicit compilation or JAR creation. Java's standard library lacks JSON and command-line processing - tools like JBang and third-party libraries can help with this.

2024.12.19
horstmann.com14 min readTLDR Web Dev

5 TIPS TO EFFECTIVELY OPTIMIZE INP IN REACT

Five tips for optimizing Interaction to Next Paint (INP) in React apps include reducing DOM size, dividing components into simple and extended versions, using `Suspense`, avoiding hydration errors, and carefully managing `useEffect` hooks.

2024.12.19
calendar.perfplanet.com11 min readTLDR Web Dev

ASSISTANT UI

Assistant UI is an open-source React component library for building AI chat interfaces, supporting various AI models.

2024.12.19
github.comGitHub repositoryTLDR Web Dev