GOOGLE SAYS YOU'LL NEED A SUBSCRIPTION TO USE BARD ADVANCED
Bard Advanced, which will be powered by the Gemini Ultra architecture, will be available to users as a subscription. Google has yet to reveal how much the subscription will cost or when it will be released. It will likely be available to early testers before being widely rolled out. Alphabet recently revealed that the company earned more than $15 billion in 2023 from subscription revenue.