AVOID MULTIPLE PAGE REDIRECTS: HOW REDIRECTS IMPACT PAGE SPEED
Website redirects send users and search engines from one URL to another, often using 3xx status codes like 301 (permanent) or 302 (temporary). While necessary for maintaining functionality after URL changes, excessive or poorly configured redirects can delay page loading, negatively impacting Core Web Vitals such as First Contentful Paint (FCP) and Largest Contentful Paint (LCP).