TLDR Index
TLDR Marketing

TLDR MARKETING 2026-01-07

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01GENERAL

Sponsored

With the new year comes a clean slate, and there's no better time to set up your team to thrive with Asana [4]:

asana.comSponsor

03STRATEGIES & TACTICS

SEO & AI TIP: USE GOOGLE'S ANTIGRAVITY TO ACT AS YOUR GOOGLE QUALITY RATERS GUIDELINES AGENT

Build an AI agent in Gemini by using a markdown copy of the Google Quality Rater Guidelines as the agent's core knowledge source. Convert that document into a strict auditing checklist, then have it review a target keyword SERP and a landing page in Chrome against the checklist. Generate a scored markdown report that maps performance to “Needs Met” and E-E-A-T criteria. Run the same process on the top-ranking page and compare gaps in authorship signals, content depth, and navigation quality.

linkedin.com1 min read

04RESOURCES & TOOLS

Sponsored

RESOLVE TO END THE CAMPAIGN CHAOS THIS YEAR WITH ASANA

A deadline slips. Now you're updating your spreadsheet, your calendar, your deck, and sending three Slack messages. Asana [9] keeps your timelines, assets, and stakeholder feedback in one place. Try it

asana.comSponsor

THE 5 PRODUCTIVITY TOOLS SILICON VALLEY INSIDERS ARE QUIETLY USING

Productivity comes from better systems, not hacks or discipline. Silicon Valley insiders rely on Float AI to filter Slack noise, Raycast to cut context switching, Sunsama for realistic daily planning, Beeper to unify messaging, and Krisp to clean calls and track action items. The common thread is infrastructure that reduces interruptions and makes sustained focus possible.

links.tldrnewsletter.com5 min read

15 MUST-READ MARKETING BOOKS

This list pulls together modern marketing fundamentals across brand growth, psychology, and innovation. It draws from thinkers like Binet, Sharp, Kahneman, Sutherland, and Romaniuk.

linkedin.com2 min read

05MISCELLANEOUS

STATE OF AI SEARCH OPTIMIZATION 2026

AI search optimization now depends on entering retrieval windows, earning citations, and building user trust as search shifts to single definitive answers. ChatGPT sends at most 4% of current organic referral traffic, yet AI answers increasingly replace result lists, making visibility critical even without clear value attribution. Fast servers under 200ms matter because sites under 1s load get 3x more Googlebot requests, and LLM retrieval windows are even tighter. Citation rates remain low since 24% of ChatGPT responses fetch no online content, and Gemini omits clickable citations in 92% of answers. Trust and selection improve through structured content, updates within 3 months, strong third-party mentions, and top-10 Google rankings.

growth-memo.com5 min read

COOKING WITH CONSTRAINTS: A DESIGNER'S FRAMEWORK FOR BETTER AI PROMPTS

This article compares prompt prep to mise en place, showing how structured inputs reduce confusion and lead to better creative results. The TC EBC method provides a clear prompt format that can be used to guide models in Figma Make toward more polished app mockups. Clarity also helps teams move faster and iterate with intention. Different models respond to different kinds of input. Claude works well with layered instructions, Gemini shines in short, constraint-heavy tasks, and GPT thrives when guided by examples. Feeding models extra context, such as design frames or product docs, improves results further.

figma.com9 min read