TLDR Founders

TLDR FOUNDERS 2026-04-03

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01GENERAL

Sponsored

A WEBSITE PLATFORM YOU'LL NEVER OUTGROW

Your startup will change, but your web platform shouldn't have to. WordPress.com [4] is the managed WordPress platform built so you can do a 180 without replatforming.

wordpress.comSponsor

03STRATEGIES & TACTICS

HOW I SCALED WARP TO 500K WEEKLY ACTIVE DEVELOPERS IN 2024

Warp grew to half a million developers using its product by 2024 through its YouTube channel, GitHub READMEs, Google ads, and sponsor hackathons that marketed to the judges. None of these were obvious channels when Warp started using them. The best growth channels are the ones nobody is talking about yet. Find an untapped channel, run it hard, and move on when it saturates.

links.tldrnewsletter.com5 min read

BOOTSTRAPPING AN AI AGENT BUSINESS TO $9M ARR

Chatbase hit $9M ARR with 18 people, 10k+ paying customers, and zero outside capital. The full playbook is here. Most bootstrapped founders stay small because they think like bootstrapped founders, not because they lack resources.

links.tldrnewsletter.com5 min read

YOUR WEBSITE STILL MATTERS. HERE'S WHAT TO PUT ON IT NOW

Your website now has two audiences: humans and AI crawlers, and most B2B sites are still only built for one of them. 30+ examples of what actually works in 2026, from leading with social proof over feature lists to embedding meeting scheduling directly into demo flows instead of gating behind email.

newsletter.mkt1.co10 min read

04TOOLS & RESOURCES

REPLICAS

Run background coding agents from anywhere.

replicas.devTool

THUNKABLE

Create and publish native mobile and web apps without coding.

thunkable.comTool

SHORTKIT

The SDK for vertical video.

shortkit.devTool

05MISCELLANEOUS

BEWARE OF SIMPLE NARRATIVES

The narratives that help founders raise money often become the same narratives that blind them to what's actually happening in the business. Useful gut check for anyone who's been pitching the same story for a while without pressure-testing it.

links.tldrnewsletter.com5 min read

LIQUID DEATH'S MIKE CESSARIO ON BUILDING A BRAND THAT CAN'T BE COPIED

Liquid Death produced its Super Bowl ad for $300k internally while competitors spent millions. The framework starts from assuming your product is a commodity because it probably is, then winning on being memorable instead of being marginally better.

speedrun.substack.com12 min read