TLDR Founders

TLDR FOUNDERS 2025-07-11

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01GENERAL

03STRATEGIES & TACTICS

DISTRIBUTION - THE ONLY MOAT LEFT?

Google used to send you 1 visitor for every 2 pages it scraped. Now it's 18 pages for 1 visitor. OpenAI scrapes 1,500 pages per visitor, Anthropic scrapes 60,000. AI is answering searches directly, keeping users from clicking through. HubSpot used to get 39% of customers from SEO - if that drops 80%, its acquisition costs explode. Companies are responding differently. Ramp sponsored the TBPN podcast where its audience lives. The winners own their distribution - newsletters, podcasts, controversial stunts - anything AI can't steal.

onlycfo.io5 min read

THE FOUNDER'S GUIDE TO BUILDING A V1 OF CUSTOMER SUCCESS

Spending half your day solving customer problems? Time for CS. Hire an IC first who's done customer-facing work (even waiting tables counts). Skip industry specialists unless your product needs deep workflow knowledge. Ask "Tell me about a time you saw a problem and fixed it" to test bias for action. Build two systems immediately - support tickets and a 10-step onboarding checklist. Track product usage as your main metric because if customers aren't using it, they're not getting value.

review.firstround.com6 min read

CLEAR THINKING

This engineering leader makes terrible decisions before morning coffee, so he created automatic rules to protect himself. When clients ask for timelines on calls, he says "I have a rule against estimating on the spot." Nobody questions rules, they just accept them. The same principle applies to bigger decisions - we're sabotaged by emotion, ego, and laziness. His solution is forcing structure: write the problem down first (you'll see gaps you missed), find three options instead of settling for two, and ask "and then what?" to think past the immediate outcome.

read.perspectiveship.com4 min read

04TOOLS & RESOURCES

HERA

AI motion designer.

hera.videoTool

AGENTMAIL

Create powerful AI agents with email capabilities.

agentmail.toTool

AI INTERVIEWER BY HYRING

AI Interviewer by Hyring is an AI-powered recruiting tool that conducts interviews and generates candidate reports on technical and communication skills.

hyring.comTool

05MISCELLANEOUS

GOLD MINES & SELF-TERMINATING BUSINESS MODELS

This founder built backyard houses until he realized his fatal flaw - customers only need one house. Silicon Valley trains you to worship recurring revenue, but his business was a "gold mine" where you sell once and never again. Worse, every sale depletes your market. First customers are eager early adopters, later ones need convincing. Casper discovered this by selling mattresses that lasted 10 years, Sunrun when solar got so cheap people stopped needing loans. Most founders don't realize they're mining gold until they've already subsidized growth like a SaaS company.

spencerburleigh.com5 min read

GENIES IS BUILDING THE VISUAL LAYER FOR LLMS

Genies has partnered with Unity to integrate its Smart Avatar Framework into the Unity Editor, enabling the creation of customizable, emotionally intelligent AI avatars for interactive experiences. These avatars combine 3D models with AI-driven behaviors, allowing real-time adaptation and interaction. The collaboration aims to enhance game development and unlock new genres of AI-powered games and interactive entertainment.

forbes.com6 min read

VELOCITY CODING

This engineer has been writing 25,000 lines of code per week - 10x his previous output - since quitting his job to go all-in on AI coding. His method: spend most time writing detailed plans, then let AI implement while he reviews in real-time. No fancy automation, just extreme focus. He describes it like ego death - you stop thinking of yourself as the coder and become a "vessel" that channels prompts into existence. Everything becomes just typing, whether into Cursor, Claude, or Slack.

softerware.substack.com3 min read