TLDR Founders

TLDR FOUNDERS 2024-11-18

6 sections19 entrieslinks blockcomplete parse

Parse notes

  • Subscription/account footer truncated before parsefooter_truncated

01GENERAL

Sponsored

ASHBY'S PODCAST

World-class talent is never easy to find, but old-fashioned recruitment methods make it much harder and more time-intensive than it needs to be.

ashbyhq.comSponsor

03STRATEGIES & TACTICS

HEY, GROWTH TEAMS: HERE'S HOW TO MAKE FRIENDS WITH YOUR DESIGNERS

The complex relationship between Growth and Design teams stems from fundamentally different incentives and working styles. Growth teams prioritize rapid experimentation and validation with a focus on short-term metrics, while Design teams focus on delivering polished, cohesive user experiences with long-term brand considerations. To bridge this gap, Growth teams should involve designers in experimentation reviews, allow time for design planning, and establish shared metrics that balance business outcomes with user experience quality.

elenaverna.com5 min read

GROWING REVENUE BY ALIGNING MARKETING AND SALES

Achieving sustainable SaaS growth requires aligning sales and marketing teams around shared revenue goals rather than treating them as separate entities. Companies should assign responsibilities and optimize collaboration across teams by breaking down the sales funnel into new business, renewals, and expansions. This alignment fosters predictable revenue generation by ensuring that both marketing and sales contribute to pipeline development and work together to meet revenue targets.

scalevp.com8 min read

HALF OF YOUR “SUCCESSFUL” A/B TESTS ARE FALSE-POSITIVES

The problem of false positives in scientific experiments and A/B testing can lead to the approval of ineffective drugs and unreliable scientific findings. Companies and researchers may manipulate results by running multiple trials and only publishing favorable outcomes. To avoid unintentional p-hacking in A/B tests, marketers should focus on forming and testing theories rather than randomly experimenting, emphasizing the importance of validated learning and seeking large, impactful effects.

links.tldrnewsletter.com6 min read

04TOOLS & RESOURCES

Sponsored

🆕 WHAT DOES THE NEW PARTNERSHIP BETWEEN WIZ AND CYBERARK MEAN FOR CLOUD SECURITY?

CyberArk and Wiz have announced a new, high-impact partnership in cloud security [11] — combining Wiz's capabilities for discovering critical risks and misconfigured cloud access with CyberArk's Zero Standing Privileges capabilities. The result: stronger cloud security posture with best-in-class visibility and control over privileged

cyberark.comSponsor

LISTEN LABS

Qualitative research conducted and analyzed by AI.

listenlabs.aiTool

OPUSCLIP

Turn long videos into shorts and publish them to all social platforms in one click.

opus.proTool

QUORINI

Design and run serverless cloud API in minutes.

quorini.comTool

05MISCELLANEOUS

MARKET TIPPING TO GROWTH

Over the past two years, software companies have shifted their focus from growth to profitability, driven by macroeconomic conditions. However, recent trends suggest a renewed emphasis on growth, particularly as companies invest in AI and other emerging technologies. While profitability is still important, the market appears to be rewarding growth more, signaling a potential shift back towards expansion as companies prepare for a new growth cycle.

cloudedjudgement.substack.com8 min read

REFRESHING EQUITY GRANTS: RETAIN AND REWARD TOP TALENT

As companies approach the end of early employees' vesting schedules, it's important to define a clear compensation philosophy and set a strategy for equity grants. This includes determining when and why to issue new hire, retention, promotion, and performance-based grants, while ensuring continuous vesting through methods like boxcar grants to avoid gaps in equity incentives. Regular reviews and data-driven approaches help ensure that employees remain motivated and fairly compensated.

dearstage2.com3 min read

BOARD MEETINGS THAT DON'T SUCK

Effective board management is crucial for companies, especially startups, to build trust and secure future funding. Regular, transparent communication through investor updates, pre-meetings, and well-prepared board meetings is essential. The focus should be on strategic discussions rather than lengthy updates. Provide context and control the conversation to maximize value from board interactions.

onlycfo.io7 min read