TLDR Founders

TLDR FOUNDERS 2024-03-01

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02STRATEGIES & TACTICS

RETHINKING THE MINIMUM VIABLE PRODUCT IN 2024

The traditional Minimum Viable Product (MVP) concept, where novel ideas are validated as quickly as possible, is outdated, especially in today's competitive market. It is now more about developing a product that is appealing enough to attract early users to obtain feedback that can be used to improve the product and create the best possible version.

linear.app4 min read

FOR PRODUCT-LED SALES, DON’T HIRE SALES TEAM TOO SOON

Product-Led Sales (PLS) focuses on allowing end-users to discover a product's value through self-serve usage. Sales support is still required for large enterprise deals. Hiring sales teams prematurely in PLS can lead to low Average Contract Values and competition with self-serve. Don’t add sales until you observe organic demand from your self-serve user base that requires additional assistance to purchase. Typically, these requests will come from sales form submissions, social media channels, or most frequently, customer support requests.

elenaverna.substack.com4 min read

FOUNDER’S GUIDE TO READING BALANCE SHEETS

Many founders and investors tend to focus on income statements (or P&L) because they are the primary driver of a company's valuations. A well-managed balance sheet helps a company grow, while a poorly managed one can silently destroy it. Here’s a comprehensive guide on understanding balance sheets for software companies.

onlycfo.io7 min read

03TOOLS & RESOURCES

NVIDIA INCEPTION (PROGRAM)

Connecting startups with the best technical tools, latest resources, and opportunities to connect with investors.

nvidia.com

VENDR BIDS

Get the best SaaS prices within 24 hrs. 100% free and anonymous.

bids.vendr.comTool

04MISCELLANEOUS

5 MUST-HAVE VIEWS FOR A SOFTWARE COMPANY

The 5 key views that startups must have to succeed are ARR Builds, Cohort Analysis, Top of Funnel, Product Engagement, and Operating Model metrics. Together, these provide a continuous overview of customer acquisition and retention, product engagement, and growth opportunities that can be leveraged for resource planning.

wrap-text.equals.com4 min read

SHOW THE PRODUCT, YOU COWARDS

80% of software companies never show you their product. Fine, that statistic was made up, but why are fewer and fewer B2B companies letting you try before you buy? Founders should showcase their offerings through bite-sized video demos. This is an overlooked opportunity for differentiation that builds social proof and trust for potential buyers.

hellooperator.substack.com2 min read

THE EVOLUTION OF USER ONBOARDING AT DATABOX

To elevate growth, the PLG team at Databox prioritized activations before investing in paid acquisition channels. Since August 2023, they have implemented over 20 product improvements, increased activation from 30% to over 40%, and reduced the average time-to-value from 18 hours to less than an hour. This article shares Databox's approach to activation and end-user success and offers insights and inspiration for improving product experiences.

growthunhinged.com14 min read